LEC3: Ageism Flashcards

1
Q

What is Ageism?

A

Discrimination (altered treatment or behavior) based on age or assumed age

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2
Q

Main finding: _______ of birthday cards sold in retail stores in Red Deer, AB depicted aging negatively, although humor was often intended.

A

67%

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3
Q

Birthday cards about aging: major negative themes

A
  • Messages that propagate stereotypes
  • Life is essentially over, nothing left to look forward to
  • Not showing your age
  • Aging is not good, but things could be worse
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4
Q

Birthday cards about aging: major positive themes

A
  • Celebrating a special milestone
  • Things getting better with age
  • Age is a matter of mind
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5
Q

Impact of Aging Stereotypes (Bennett and Gaines, 2010): stereotype threat hypothesis

A

When an older adult is afraid or anxious of their behavior aligning with an aging stereotype, their actual performance of a task may decrease because of the fear or anxiety.

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6
Q

Impact of Aging Stereotypes (Bennett and Gaines, 2010): comparison hypothesis

A
  • When older people do not apply the negative stereotypes to themselves; they constantly compare themselves to
    their peers and find themselves to be doing better than the rest.
  • No decrease in an older adult’s self-esteem because they see themselves as different from those who do fit the stereotypes.
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7
Q

Impact of Aging Stereotypes (Bennett and Gaines, 2010): externalization hypothesis

A
  • When older adults perceive their problems as “normal” or “expected” for their age
  • This way of thinking may help reduce the emotional turmoil that may be experienced with loss
  • Aging expectations are continually lowered based upon negative stereotypes
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8
Q

Impact of Aging Stereotypes (Bennett and Gaines, 2010): internalization hypothesis

A
  • When older adults take the stereotypes of aging that they have carried throughout their lives and apply these to themselves
  • The stereotypes they have previously applied to others become a self-fulfilling prophesy
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