3.7 Flashcards

1
Q

The Four Market Structures

A

Perfect competition, monopolistic competition, oligopoly, and monopoly.

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2
Q

How are market structures characterized?

A

Market structures are categorized by a few characteristics:
● Number of firms in the market
● Identical, differentiated, or unique products
● Whether firms are price takers or price makers

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3
Q

Price Takers

A

Price Taker: Cannot influence price at all

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4
Q

Price Makers

A

Price Maker: Can influence price to some degree

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5
Q

Highly Competitive Structure

A

● Many firms
○ Competing for consumers’ business
● Low/no barriers to entry
● Identical/similar products

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6
Q

Not Competitive Structure

A

● Few firms
● High barriers to entry
○ Prevent firms from entering and competing w/ each other
● Unique products

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7
Q

High Levels of Competition

A
  • Push prices down
  • Influences firms to make high quality products
  • Leaves consumers better off
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8
Q

Low Levels of Competition

A
  • Push prices up
  • Allows producers to make low quality products
  • Leaves consumers worse off
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9
Q

Characteristics of Perfect Competition

A

● Many small firms
● Identical products (perfect substitutes)
● Low Barriers- Easy for firms to enter and exit the
industry
● Seller has no need to advertise
● Firms are “Price Takers”
Each firm has NO control over price.

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10
Q

Characteristics of Monopoly

A

One large firm (the firm is the market)
* Unique product (no close substitutes)
* High Barriers- Firms cannot enter the industry
* Monopolies are “Price Makers”

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11
Q

Barriers to Entry

A

A monopoly wouldn’t last long if there were not high barriers to keep other firms from entering.
Types of Barriers to Entry:
1. Economies of Scale
● Ex: There is only one electric company because they are the only ones that can make electricity at the lowest cost. This is a “natural monopoly”
2. Superior Technology
3. Geography or Ownership of Raw Materials
4. Government Created Barriers
● The government issues patents to protect inventors and forbids others from using their invention

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12
Q

Characteristics of Oligopolies

A

Examples: Cell Phones, Service Providers, Cars * Few Large Producers (Less than 10) * Identical or Differentiated Products * High Barriers to Entry * Control Over Price (Price Maker) * Mutual Interdependence ■ Firms must worry about the decisions of
their competitors and use strategy

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13
Q

Characteristics of Mono. Comp

A

Examples: Fast food, furniture, shoe stores *Relatively Large Number of Sellers *Differentiated Products * Some control over price * Low Barriers- easy for firms to enter *A lot of non-price competition (Advertising)

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14
Q

Demand for Perfectly Competitive Firms

A

Why are they Price Takers?
* If a firm charges above the market price, NO ONE will
buy. They will go to other firms.
* There is no reason to price low because consumers
will buy just as much at the market price.
Since the price is the same at all quantities demanded,
the demand curve for each firm is…
* Perfectly Elastic (A horizontal straight line)

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15
Q

Mr. DARP

A

For Perfect Competition:
Demand = Marginal Revenue and Average Revenue and Price
(MR=D=AR=P)

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16
Q

Perfect Competition and Efficiency

A
  • Perfect Competition forces producers to
    use limited resources to their fullest.
  • Inefficient firms have higher costs and are
    the first to leave the industry.
  • Perfectly competitive industries are
    extremely efficient
17
Q

Allocative Efficiency

A

Resources are used to produce goods society wants most, best mix of
goods
* Graphically where P = MC

18
Q

Productive Efficiency

A
  • goods are produced in least costly way
  • Graphically where P = minimum ATC
19
Q

Per-Unit

A

A PER UNIT tax or subsidy affects the VARIABLE COSTS so MC, AVC, and ATC will shift.
This WILL affect the quantity produced

20
Q

Lump-Sum

A

A LUMP SUM tax or subsidy only affects FIXED COSTS so only AFC and ATC will shift. MC stays the same.
This WILL NOT affect the quantity produced

21
Q

Shifting Cost Curves

A

A change in fixed costs changes ATC
and AFC (but not MC)
A change in variable costs changes
ATC, AVC, and MC

22
Q

In the long run…(Perfect Competition)

A
  • Firms will enter if there is profit
  • Firms will leave if there is loss
  • So, ALL firms break even, they make NO
    economic profit
  • (No Economic Profit = Normal Profit)
  • In long run equilibrium a perfectly
    competitive firm is EXTREMELY efficient.
23
Q
A