Advocacy in Developing a Research Content for Social ICT Project Flashcards
advocacy
the act of supporting a cause or proposal:
the act or process of advocating.
research
the creation of new knowledge and/or the use of existing knowledge in a new and creative way to generate new concepts, methodologies, and understandings. This could include synthesis and analysis of previous research
to the extent that it leads to new and
creative outcomes.”
audience profiling
the process of defining exactly who your target audience is by unifying and analyzing their behaviors across multiple platforms and touchpoints
- demographics and psychographics
demographics
is one of the methods in audience profiling
that defines not only the population of your
audience but also the work that they do. It
also tells where they live, their gender, age,
income level, religion, ethnicity, education
level, and knowledge level.
psychographics
is the classification of people according to
their personal characteristics, lifestyle,
attitudes, social class, aspirations, values,
tastes, activities and interests and other
psychological criteria.
infographics
“a visual representation of information or data”. But the sense of an infographic is something to be more specific and gradually represented. An infographic is composed of set of collection of various imagery, charts, and text that gives an easy-to-read and easy-to-understand synopsis of a certain topic or issue.
steps in making infographics
- Outline The Goals Of Your
Infographic - what is the core message - Collect Data For Your Infographic (What should you present?)
- two different styles and
approaches you can use on
gathering and collecting your data: self-made data and data sources - Visualize The Data In Your
Infographic (Decide how to
present data visually.)
- diff types of infographics - Layout The Elements Of Your Infographic
Design
- placing them all together into an attractive looking infographic design.
- grid layout; by columns, by sections - Add Style To Your Infographic Design
(Value added content.)
- putting your own style and
personal touch,
self made data
- do surveys, interviews
- own questions or may modifications
data sources
this is the easiest way to gather information to get ready-made information that you can find on the books, magazines, newspaper and internet. There are plenty of public and
private data sources that you can use in
your infographics.
types of infographics
- Statistical Infographics
- Timeline Infographics (time-oriented)
- Process Infographics
- Informational Infographics
- Geographic Infographics
- Compare/Contrast Infographics
- Hierarchical Infographics
- Research-based Infographics
- Interactive Infographics
Statistical Infographics
shows a summary or overview of data with one or more graphs, tables or lists.
Timeline Infographics (time-oriented)
shows progress of information over a chronological time.
Process Infographics
demonstrates a linear or branching process as how to teach the workings of an object or flow chart showing choices in a decision
process.
Informational Infographics
are most likely a poster that summarizes topic with some extra bits of information.
Geographic Infographics
displays data with a location map.
