Terminology: Persuasive text

Question 1

Rhetoric

Answer 1

Style of language used for persuasion or argument

Question 2

Problem-solution

Answer 2

The speaker convinces the audience they have a problem, then provides a solution

Question 3

Desire-need fulfilment

Answer 3

Speaker convinces audience they desire something, then promises they can have it.

Question 4

Ethos

Answer 4

Persuasion that aims to establish speakers credibility, appeals to audiences values

Question 5

Pathos

Answer 5

Persuasion that appeals to audience’s emotions

Question 6

Logos

Answer 6

Persuasion based on reasoned argument