25 marker Flashcards

1
Q

VALIDITY

A
  • qualitative
  • interpretivist
  • true picture of what is being studied
  • deeper insight
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2
Q

RELIABILITY

A
  • quantitative
  • positivist
  • if carried out again, similar findings are produced
  • generalisable
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3
Q

SYSTEMATIC SAMPLING

A
  • unrepresentative of society
  • everyone has an equal chance
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4
Q

STRATIFIED SAMPLING

A
  • representative of society
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5
Q

TRIANGULATION

A
  • new method OR sample
  • to check findings
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6
Q

METHODOLOGICAL PLURISM

A
  • mixture of methods
  • add to findings (extra detail)
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