Ch 13, 14, 15 Quiz Flashcards
Exporting
-One of the foreign marketing entry strategies
-Small to medium sized companies who may not have financial resources
Why is exporting good?
-For the company: generate more revenues
-For the country: help reduce trade deficit and create more jobs
Direct Exporting
If you do market research, find and negotiate with potential buyers in other countries, and ship the goods
Indirect Exporting
If you use services of an outside firm, an Export Management Company (EMC)
-EMC’s help companies with their exporting needs
Steps to Exporting
1.Let them know how much your product will cost them for different quantities
2.Clarify to what extent international shipping and insurance will be arranged
-Exworks quotation
-CIF, _____ quotation
-FOB (Free On Board) Quotation
3.Agree on payment terms
-Cash/Payment In Advance
-Open Account
-Letter of Credit (L/C)
Exworks quotation
-Does not include any transportation or insurance charges
-Ex: I would instruct my freight forwarder to make all
arrangements for shipping and insurance (to pick up the goods in Mankato and ship them to me)
CIF, ____ quotation
(CIF = Cost, Insurance, Freight)
Ex: I may ask you to include transportation and insurance charges, from Mankato to Naples, in
your quotation. This would be CIF, Naples quotation
FOB (Free On Board)
-Partially include transportation and insurance charges in your
quotation
-Ex: to the port of New York/until the goods are loaded on the ship [FOB, New York, NY]
Incoterms
Facilitate effective communication between exporters and importers
(Exworks, CIF, FOB)
Payment Terms
Cash/Payment In Advance
-safest method of payment for the exporter is to get payment in advance before you ship the goods
-Importers concern is will they get the goods if they pay first?
-Risky
Payment Terms
Open Account
-Importer pays after receiving the goods
-“Ship the goods on open account”
-Risky
Letter of Credit (L/C)
-International Banking System comes to the rescue to alleviate concerns of both exporter and importer
Ex: As an exporter, you would request a (L/C) from the other country’s bank. The country’s bank would then issue the L/C and send it to the exporters bank. The exporters bank would review the L/C carefully and notify the exporter that the L/C has been received. The exporter would then ship the goods. The other countries bank would release the payment after receiving the shipping documents from the bank.
-L/C states that the other countries bank will pay the exporters bank subject to meeting certain stipulations stated in the L/C (by certain date.. etc.)
Can you export your products to any country?
-No. There are export controls by the U.S government and governments of other countries
- Nature of political reasons between the home country (U.S) and other countries. If the nature of the political relations are less than friendly or hostile with certain countries you can expect more export controls, or a total ban on trade
- Type of Product your company wants to export. The U.S government does not want U.S companies to export certain products to certain countries because the government does not want those countries to get ahold of certain U.S technologies
If you are not allowed by law to export your product to Country X, can you get around that restriction legally by first exporting your product to a company in a friendly country to the U.S and then that company would export your product to Country X?
No, violates the U.S law
Can you export products without getting a special license?
-Yes
-Some products are subject to special licenses though, espcecially related to National Security
Global Sourcing
Boeing
-Leading U.S exporting company
-Buys many component parts from suppliers located in other countries
Global Sourcing
Walmart
-#1 company on the Fortune Global 500 list, imports a lot from China
-If Walmart had been a country, it would have been the 8th largest importer of Chinese products
Global Sourcing
-Importing of component parts, finished products, or services from international (foreign) suppliers
What has facilitated unprecedented levels of Global Sourcing?
-World Wide Restrictions in Trade
-Advances in Transportation and Communication
The main/common sense rationale for Global Sourcing is
*cost reduction/profit margin increase
-Ability to source globally also allows firms to tap into specialization of foreign (absolute advantage)