Supply Chain Flashcards
1
Q
When dealing with B2B, what are the three strategies that must be aligned
A
Critical Customer
Value Proposition
Capabilities
2
Q
What is the Critical Customer strategy
A
Major Players in Key Markets
3
Q
What is Value Proposition strategy
A
Achieve customer satisfaction and differentiate from competitors
4
Q
what is ‘capabilities’ strategy?
A
how to support value proposition in alignment with all functional areas
5
Q
What are the core dimensions of aligning strategies
A
Cost
quality
delivery time
flexibility
innovation
6
Q
A
