Chapter 7 Flashcards
Make pricing produce the greatest revenue for the business.
Maximization
This is setting a low price in a competitive market to win dominant market share and raising it later.
Penetration
This is setting a high price and systematically broaden a product offering to address more of the customer base at lower prices at the market progresses.
Skimming
Method is a pricing strategy wherein a company adds all expenses which have been used in producing a product which include direct material cost, direct labor and overhead costs.
Cost-led Pricing/Cost plus pricing
Is a method wherein a business prices its product and or service based on target rate of return on the investment or what the company anticipates from the investing in the business.
Target-return pricing
Is a method that uses the perception of the customers on the worth or value of a product or service for pricing.
Value-based pricing
Is starting a company with little or no capital
Bootstrapping or Self-funding
Getting work, information, or opinions from a big group of people who give their data via the internet, social media, and smartphone apps.
Crowdsourcing
Is the process of generating capital through the sales of shares.
Equity financing
Raising money for an individual or company by collecting donations from a large number of individuals to fund a startup business.
Crowd funding
Represent a formal record of the financial activities of an entity.
Financial Statement
These are written reports that quantify the financial strength, performance and liquidity of a company.
Financial Statements
Shows the expenses, revenue and profits for a particular period.
Financial statements
Is a summary of a company’s total revenue and it’s operating expenses for a given period such as per month, per quarter of a year or for one year.
Income statement / Profit and loss statement
Compose of asset, liabilities, and equity
Balance sheet / Statement of financial position