1979 Flashcards
(14 cards)
When did thatcher become the leader of the Conservative Party?
1975
When was Conservative predicted to win?
The start
Who was the blame for the winter of discontentment pinned on?
Labour/ Jim Callaghan
What kid of coverage did it get?
TV
Morning press coverages
What increased Thatcher’s popularity?
Photo opportunities
Shopping in a supermarket
Drinking tea with Facotry workers
Standing in a tank
Who was the blame for the winter of discontentment pinned on?
Labour/ Jim Callaghan
What was the name of the Labour manifesto?
‘The Labour Way is the Better Way’
What was the Conservative manifesto called?
‘The Conservative Manifesto 1979’
What were the main aspects of the Labour manifesto?
Pensions increase
Tax cuts
What were the main points of the conservative manifesto?
Inflation control
Trade union checks
What was the popular print media coverage company?
Saatchi and Saatchi
What was the Saatchi and Saatchi headline
‘Labour isn’t working”
How many seats were won?
Cons.: 339
Lab.: 269
Libs.: 11
Cons.: 43 working majority
What were the main reasons for the win?
Policy competence rather than party ideology
Memorable campaigns against labour
Cons. Won becuase Labour lost