2.1 Growing The Business Flashcards
(64 cards)
What are the main reasons a business would want to grown
- owners desire to run a larger business and continually seek to grow it
- owners desire, higher levels of market, share, and profitability
- desire for stronger market power over its customers and suppliers (monopoly)
- large firms often have easy access to finance
- growth provides opportunities for product diversification
- desire to reduce costs by benefiting from lower unit, cost as output increases
What are the two ways a business can grow
Organic
Inorganic
What is retrenchment
- retrenchment involves a business scaling down its operations as it evolves and can involve :
- reducing the size of the work force
- closing, less profitable outlets
- existing existing markets
What is another word for organic growth
Internal growth
What is organic growth
Organic growth is growth that is driven by internal expansion, using reinvested profits or loans
What are why in which you can expand organically
- gaining a greater market share
- product differentiation
- opening a new store
- international expansion
- investing in new technology/production, machinery
What is integration
Merging or buying another business
What are the advantages of organic (internal) growth
- The pace of growth is manageable
- less risky, as growth is financed by profits, and there is existing business expertise in the industry
- The management knows, and understands every part of the business
What are the disadvantages of organic (internal) growth
- The pace of growth can be slow and frustrating
- not necessarily able to benefit from lower unit costs as large firms would be able to
- access to finance may be limited
What is inorganic growth
- integration in the form of mergers or takeovers result in rapid business growth, and this is referred to as external or inorganic growth
What is a merger
- mergers occurs when two or more companies combined to form a new company.
- The original company ceased to exist and the assets and liabilities are transferred to the newly created entity
What is a takeover
- A takeover occurs when one company purchases another company open against its well Lequire and company Buys a controlling stake in the target company shares, meaning more than 50% and gains control of its operations
What are the 5 reasons for mergers or takeovers
- Strategic fit - A company may acquire another company to expand into its new market, diversify, its products, offerings or gain access to new technology
- lower unit costs - larger companies are able to achieve lower unit costs as they receive many benefits from being large
- Synergies - synergies are the benefits that result from the combination of two or more companies such as increase revenue, cost savings or improved product offerings
- Elimination of competition - takeovers are often used to eliminate competition and acquiring companies increase is market share
- Shareholder value- mergers and takeovers can also be used to create value for shareholders by combining companies shareholders can benefit from increased profit, dividends and stock prices
What are the two types of external growth
- vertical integration
- horizontal integration
What is the difference between a forward vertical integration and a backwards vertical integration
Forwards - involves a merger or takeover with a firm further forward in the supply chain
Backwards - involves a merger/takeover with a firm further back in the supply chain
What are the advantages of vertical inorganic growth
- reduce the cost of production as middleman profits are eliminated
- Lower costs make the firm more competitive.
- Greater control over the supply chain reduces risk as access to row materials is more certain.
- The quality of the raw materials can be controlled.
- Forward integration as additional profit as the profits from the next stage of production are assimilate.
- Ford integration can increase brand visibility
What are the disadvantages of vertical inorganic growth
- There may be unnecessary duplication of employee or management roles
- There can be a culture clash between the firms that have merged.
- Possibly little expertise in running the new firm results in inefficiencies.
- The price paid for a new firm maybe take a long time to recoup
What are the advantages of horizontal inorganic growth
- The rapid increase of market share.
- Reduction in the cost per unit due to receiving more beneficial terms from bulk purchases.
- Reduces competition.
- Existing knowledge of the industry means the merger is more likely to be successful.
- The firm gain new knowledge or expertise.
What are the disadvantages of horizontal inorganic growth
- unit costs may increase for example, due to unnecessary duplication of management roles
- there can be culture clash between the two firms that have merged
What is stock market flotation
occurs when a business becomes a public limited company and seeks to raise capital by selling shares to the public on a stock exchange such as London stock exchange. This initial sale of shares is called the initial public offering IPO.
What are the general advantages of becoming a Public limited company
- access to capital
- shared risks
- increased liquidity
- extended decision-making
- greater public profile
What are the disadvantages of becoming Public limited company
- increased regulation
- loss of control
- costly to set up
- market pressure
- risk of hostile takeover
What can finance be used for
- Capital expenditure which is spending on fixed assets, such as equipment, buildings, IT equipment and vehicles similarly finance is required for revenue expenditure, which is spending on Romans heroes or day-to-day expenses, such as wages or utilities
What are the two types of sources of finance
Internal
External