2.1.4 Ethics, The Enviroment and Business

Question 1

What are ethics?

Answer 1

Moral guidelines for good behaviour

Question 2

How can a business be ethical?

Answer 2

Fair wages
Safe work environments
No harm to animals or people

Question 3

What are trade-offs?

Answer 3

A compromise between one thing and another

Question 4

What should be protected?

Answer 4

Children
Enviroment

Question 5

What ethical methods effect profit?

Answer 5

Not using child labour
Sustainable methods (not using palm oil)

Question 6

What do some businesses see ethics as?

Answer 6

Form of added value to their goods and services

Question 7

What do some businesses face if they have acted in a non-ethical way?

Answer 7

Criticism
Drop in sales

Question 8

What are pressure groups?

Answer 8

Groups of people who aim to influence government and public opinion over issues they feel strongly about in order to change laws or behaviour

Question 9

What do pressure groups do to try and influence companies?

Answer 9

Letters to MP’s and media
Staging marches
Publicity stunts

Question 10

What impact can pressure groups have?

Answer 10

Influence businesses to change their marketing mix to adopt more ethical practices