24.11.04 Flashcards

(6 cards)

1
Q

What are the three phases

A

Identifying
Designing
Scaling

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2
Q

Sources of opportunities comes from…

A

Changes within the enterprise or industry

Changes outside the enterprise or industry

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3
Q

Changes within the enterprise or industry are…

A

The Unexpected

Innovation based on process needs

Changes in industry structure or market structure

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4
Q

Changes outside the enterprise or industry comes from…

A

Demographics

Changes in perception, mood and meaning

New knowledge

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5
Q

What is transformation

A

Transformation describes how
groups of individuals, each with their
own goals and ambitions, engage in
creative negotiations centered around
mutable artifacts, thereby gradually
co-creating both venture and
environment

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6
Q

What are the four heuristics for coming up with a business idea

A
  1. Choose a market you would like to serve, find out what problem those people have
  2. Solve a problem you have yourself
  3. Clone/tweak what works elsewhere
  4. What can you do with your skills and network?
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