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mis > Chapter 4 > Flashcards

Chapter 4 Flashcards

Study for Chapter 4. Exam 2

1
Q

Electronic Commerce

A

Exchanges of goods and service via the Internet among and between customers, firms, employees, business partners, suppliers, and so - on.

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2
Q

Business to Consumer

A

Transactions between business and their customers. Ex. A person buys a book from Amazon.com

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3
Q

Business to Business

A

Transactions among businesses. Ex. A manufacturer conducts business over the Web with it’s suppliers.

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4
Q

Business to Employee

A

Transactions between businesses and their employees. Ex. An employee uses the Web to make a change in his or her health benefits

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5
Q

Consumer to business

A

Transactions between customers and businesses. Ex. A person offers his photography at shutterstock.com

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6
Q

Consumer to Consumer

A

Transactions between people not necessarily working together Ex. A person purchases some memorabilia from another person via ebay.com

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7
Q

Government to Citizen

A

Transactions between a government and it’s citizens. Ex. A person files his or her income taxes online

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8
Q

Government to Business

A

Transactions between a government and businesses. Ex. A government purchases supplies using an internet-enabled procurement system

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9
Q

Government to Government

A

Transaction among Governments. Ex. A state agency reports birth and death information to the U.S. Social Security Administration using the Internet

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10
Q

Global information dissemination

A

Products and service can be marketed over vast distances. Ex. Almost anyone can access amazon.com

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11
Q

Integration

A

Web sites can be linked to corporate databases to provide real-time access to personalized information. Ex. Customer can check account balances at www.alaskaair.com

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12
Q

Mass Customization

A

Firms can tailor their products and services to meet a customers particular needs. Ex. Customers can build their own messenger bag on www.timbuk2.com

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13
Q

Interactive Communication

A

Companies can communicate with customers improving their image of responsiveness Ex. Customer can receive real-time computer support from www.geeksquad.com

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14
Q

Collaboration

A

Different departments of a company can use the Web to collaborate. Ex. Virgin Megastores uses a collaboration site to improve managers’ efficiency.

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15
Q

Transactional Support

A

Clients and businesses can conduct business online without human support. Ex. Customers can build and purchase their own PC online without human interaction on www.dell.com

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16
Q

Disintermediation

A

The phenomenon of cutting out the ‘middleman’ in transactions and reaching customers more directly and efficiently

17
Q

Reintermediation

A

The design of business models that reintroduce middlemen in order to reduce the chaos brought on by disintermediation

18
Q

Brick and Mortar business strategy

A

A business approach exclusively utilizing physical locations, such as department stores, business offices, and manufacturing plants, without an online presence

19
Q

Click Only Business strategy

A

A business approach that exclusively utilizes an online presence. COmpanies using this strategy are also referred to as virtual companies

20
Q

Click and Mortar Business strategy

A

A business approach utilizing both physical locations and virtual locations. Also referred to as ‘brick and clicks’

21
Q

Electronic Data Interchange (EDI)

A

The digital, or electronic, transmission of business documents and related data between organizations via dedicated telecommunications networks

22
Q

Extranets

A

A private website used by firms and companies for business to business interactions

23
Q

Supplier Portals

A

A subset of an organization’s extranet designed to automate the business processes that occur before, during, and after sales have been transacted between a single buyer and multiple suppliers. Also referred to as a “sourcing portal” or “procurement portal”

24
Q

Customer portals

A

Enterprise portal designed to automate the business processes that occur before, during, and after sales have been transacted between the supplier and multiple customers.

25
Q

Business to business marketplaces

A

A training exchange operated by a third-party vendor, not associated with a particular buyer or supplier.

26
Q

Intranets

A

An internal, private network using web technologies to facilitate the secure transmission of proprietary information within an organization, thereby limiting access to authorize users within the organization

27
Q

Web analytics

A

The process of analyzing Web servers behavior to improve website performance

28
Q

Search marketing

A

A form of Internet marketing that seeks to promote websites by increasing their visibility and search engines

29
Q

Search advertising

A

Attempting to ensure that a companies website is the first site a user sees when searching for a specific term

30
Q

Search engine optimization

A

Methods for improving a sites ranking in search engine results

31
Q

Pricing models

A

A model of the way prices are set within a market for a given good

32
Q

Pay per click

A

A payment model used in online advertising where the advertiser pays the website owner a fee for visitors visiting a certain link.

33
Q

Click through rate

A

The ratio of servers to click on an ad, divided by the number of times it was displayed

34
Q

Affiliate marketing

A

A type of marketing that allows individual website owners to earn revenue by posting other companies ads on their webpages.

35
Q

M – commerce

A

Any electronic transaction or information interaction conducted using a wireless, mobile device and mobile networks

36
Q

Forms of M – commerce

A

Online purchasing of goods or services, in-store purchases, directory/store – Finder services, — wallets, vending machine purchases, stock trading in other investments, paying bills

37
Q

E911

A

Enhanced 911; a part of a federal mandate to improve the effectiveness and reliability of 911 service

38
Q

E – government

A

The use of information systems to provide citizens, organizations, and other governmental agencies with information about and access to public services

39
Q

Digital rights management

A

A technological solution that allows publishers to control their digital media to discourage, limit, or prevent illegal copying and distribution.

mis (4 decks)

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