3.1 Business Growth Flashcards
(43 cards)
Why do firms grow?
- desire to run a large business& continually seek to grow it
- desire for higher levels of profit
- desire for stronger market power to increase profit
- to reduce costs by benefiting from economies of scale
- growth provides opportunities for diversification
- larger first often have easier access to finance
Why do small firms exist?
- offer more personalised service, focus on building relationships with their customers
- unable to access finance for expansion
- provide a product in a niche market
- operate in mass markets with low barriers to entry
- rapid growth cause diseconomies of scale which can be difficult to deal with
- goal is profit satisficing
What is the divorce of ownership and control?
- As firms grow owners appoint managers to run the business
- there is a separation between owners and managers who control the day to day running of the business
- this gives rise to the principal-agent problem
What are examples of the principal agent problem in divorce of ownership and control?
- shareholders want to maximise there profits, workers want to maximise their salaries
- shareholders want to maximise their profits, but managers may want to maximise the number of sales over the value of the sales
How is the principal agent problem caused?
- by information gaps that the agents have a lot more information than the owners
- often able to control the flow of information
How can the principles diminish the principal agent problem?
- by granting share options to managers
- if managers are shareholders, they will be likely to align their interests with those of the owners
What are public sector organisations?
- owned and controlled by the government
- their goal is not profit maximisation but to provide a service
What are private sectors organisations?
- owned and controlled by private individuals
- the goal of organisations is profit maximisations
- causes private sector to be more efficient with higher levels of productivity
What are profit organisations?
- most firms in the private sector exist to make a profit, even if their goal is not profit maximisation
- if they don’t make profit they will go out of business
What are not-for-profit organisations?
- exist to provide a service or meet a need
- sell goods/ services and use profit to further objectives
- exempted from paying direct taxation
- all charities that are regulated by the UK charity Commission
How can businesses grow?
- organically
- externally
what is organic growth
growth driven by internal expansion using reinvested profits or loans
What is Inorganic/external growth?
growth as a result of mergers or takeovers
How is organic growth generated?
- gaining greater market share
- product diversification
- opening a new store
- international expansion
- investing in new technology/production machinery
What are the different types of inorganic/external growth?
- vertical integration
- horizontal integration
- conglomerate integration
What is vertical integration?
refers to a merger or takeover of another firm in the supply chain/ different stage of the production process
- can be split as forward or backwords
What is Horizontal integration?
A merger or takeover of a firm at the same stage of the production process
- e.g. an ice cream manufacturer buys another ice cream manufacturer
What is conglomerate integration?
merger/takeover of a firm in a completely different industry
What is the vertical integration order?
- supplier
- manufacture
- distributor
- retailer
- end consumer
What are the advantages of Organic growth?
- pace of growth is managaeable
- less risky as the growth is financed by profits and there is expertise in the industry
- avoids diseconomies of scale
- management know and understand ev very part of the business
What are the disadvantages of organic growth?
- pace of growth can be slow and frustrating
- not necessarily able to benefit from economies of scale
- access to finance may be limited
What are the advantages of vertical integration?
- reduces costs of production
- lowers costs increase competition
- reduced risk as greater control of supply chain
- quality of raw materials can be controlled
- additional profit in forward as profits from next stage are assimilated
- forward integration can increase brand visibility
What are the disadvantages of of vertical integration?
- diseconomies of scale occur as costs increase
- culture clash may occur between two firms that merge
- little expertise in running the new firm causing inefficiency
- the price paid for the new firm may take a long time to recoup
What are advantages od horizontal integration?
- rapid increase of market share
- reductions in the cost per unit. due to economies of scale
- reduces competition
- existing knowledge of the industry means the merger is more likely to be successful
- firm may gain new knowledge or expertise