3.1.2.2 price income cross elasticity of demand Flashcards

1
Q

what is price elasticity of demand

A

how the quantity demanded responds to a change in its price

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2
Q

what is the formula for PED

A

%change in QD/ %change in price

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3
Q

price elastic

A

when a change in product price has a large affect on demand

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4
Q

price inelastic

A

when a change in price has a proportionally smaller affect on demand

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5
Q

is a price inelastic graph steep or flat? why?

A

steep, because as rise in price will have a small affect on QD

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6
Q

PED>1

A

price elastic

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7
Q

PED<1

A

price inelastic

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8
Q

income elasticity

A

the affect on demand when incomes changes

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9
Q

what is the formula for YED (income)

A

%change in QD/ %change in real income

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10
Q

inferior good

A

a good which experiences a decrease in demand when income rises, and vise versa

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11
Q

normal good

A

a good which experiences an increase in demand when income rises

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12
Q

what does a perfectly elastic graph look like

A

a straight horizontal line

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13
Q

what does a pefectly inelastic graph look like

A

a straight vertical line

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14
Q

0<YED<1 (positive YED)

A

normal good

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15
Q

YED>1

A

luxury good

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16
Q

YED<0 (negative YED)

A

inferior good

17
Q

cross elasticity

A

the affect a change in the price on one good has on the demand of another good

18
Q

what is the formula for XED (cross)

A

XED=%change in QD of good x/ %change in price of good y

19
Q

substitute

A

a similar rival product which can be purchased instead, often the cheaper option

20
Q

complements

A

a good which is used with another good

21
Q

what happens to a product if a substitute increases in price

A

demand for your product will increase

22
Q

XED>0

A

substitute good

23
Q

XED=0

A

two goods are independent and have no effect on the other

24
Q

XED<0

A

complement good

25
Q

true of false, the closer the substitutes the higher the XED

A

true

26
Q

what factors affect PED

A

-availability of substitutes
-degree of necessity
-% of income spent on the good
-brand loyalty

27
Q

what is the relationship between PED and total revenue

A

-if a product is price elastic then its price has a negative relationship with revenue
-if a product is price inelastic then its price has a positive relationship with revenue

28
Q

if a price elastic product increases its price what will happen to revenue

A

it will decrease, because the price change will have a large effect on demand

29
Q

if a price inelastic product increases in price what will happen to revenue

A

it will increase

30
Q

how can a firm use knowledge of of price elasticity of demand to maximize revenue

A

if a firm has a product with PED<1 (inelastic) then an increase in price would have a small effect on demand, meaning the price increase would lead to a greater total revenue.