Chapter 1 - Mass Media Flashcards

0
Q

Interpersonal communication

A

With others

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1
Q

Intrapersonal communication

A

With yourself

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2
Q

Mass communication

A

To many people through media

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3
Q

Interactive communication

A

Two way communication

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4
Q

Noise

A

Interference with message

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5
Q

Feedback

A

Receive a message and respond to it

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6
Q

Affiliates

A

Station that belongs to a company ( ABC , CBS, NBC, Fox

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7
Q

Conglomerates

A

Own many kinds of businesses

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8
Q

Vertical integration

A

Owns Companies that help each other ( Tv network, Movie studio

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9
Q

Deregulation

A

Restrictions dropped on what you can own

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10
Q

Pictographs

A

Communication through drawings

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11
Q

Phonetic writing

A

Communication through words

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12
Q

Gutenberg

A

Invented the printing press in 1455

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13
Q

Selective perception

A

People respond to messages in a different way

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14
Q

Wifi

A

Wireless fidelity

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