Gender And The Media Flashcards

1
Q

What does butler and Paisley TV “ women and the mass media” suggest about gender and the media

A
90% voice overs men 
70% women domestic only 10 men 
60% women in family roles 
Women underrep in action 
Women victims of violence
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2
Q

What does Gaye tuchmans “hearth and the home” study suggest about gender and media

A

Females are domestic, Males are authority, men outnumber women 3:1 women suffered symbolic annihilation game shoes presented by men

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3
Q

What does Gallagher suggest about (gender and the media)

A

Activities of women rarely seen as newsworthy

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4
Q

Hat does just the women report argues(gender and the media)

A

Reporting lacks context and photos focus on women’s apperaence and press objectify women
Reporting of rape glamorises abuse against women and women’s issues stereotypes

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5
Q

What does L weirzman argue (gender and the media)

A

Pre school booked to women 11:1
Girls are passive and housebound
Makes outdoors strong and independent
Women wives and mythical creatures

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6
Q

What does prof Emma renold argue about (gender and the media)

A

125 children ages 10,11,12
Little choice in participating in boy girl culture
Enhanced social status or social exclusion
Girls in heels to ward off older girls
Boys have six packs to protect themselves
Body anxiety I’m girls

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7
Q

What does n wolf suggest (gender and the media)

A

Beauty myth

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8
Q

What is a supporting study for the male gaze

A

Laura mulvey film makers satisfy the male gaze

Kilbourne women are mannequins

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9
Q

What are the six main assumptions in rape in the media (gender and the media)

A
Loss of control 
Sexual provocation 
Spatial provocation 
Brutal attack 
Spontaneous event 
Attack by stranger
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10
Q

What are two studies that show changes in media representations (gender and the media)

A

Brundsman UK and U.S. Changed strong women

Abercrombie soaps story lines show strong women Peggy Mitchell

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11
Q

What do magazines still focus on (gender and the media)

A

Beauty and slimming

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12
Q

What does Gill suggest about femal issues (gender and the media)

A

They are marginalised

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13
Q

What is Jonathan Rutherfords concept

A

The new man and retributive male

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14
Q

What do Marxist and Marxist feminist argue (gender and the media)

A

Media is sexist and maximise profits for ads and itself

Creates false needs

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15
Q

What do radical feminists argue

A

Media is a way of reinforcing patriarchy
Maintaining female subservience
Females fooled into beauty myth
Men’s maga retributive masculinity

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16
Q

What do liberal feminists argue (gender and the media)

A

Media still stereotype but improving

Media portrayals will become more realistic

17
Q

What do popular feminists argue (gender and the media)

A

Media underestimate women’s power to see through stereotypes
No real evidence media reflects behaviour
Heterogeneous audiences interpret them differently

18
Q

What do postmodernist a argue (gender and the media)

A

Diversity for identities offered by media

Gauntlet media today challenges traditional and ecotage diversity