4.1 factors that affect voting Flashcards

class-based voting and other factors influencing voting patterns, such as partisanship and voting attachment o gender, age, ethnicity and region as factors in influencing voting behaviour, turnout and trends.

1
Q

what are the 4 types of social class? write a sentence explaining each

A
  • AB= mostly conservatives, higher and intermediate management, administrative, professional occupations e.g banker, CEO. they make up 22.17% of the pop
  • C1= typically but not overwhelmingly conservative, supervisory, clerical and junior managers, administrative, professional occupations e.g teacher, office manager, social worker. make up 30.84% of pop
  • C2= skilled manual occupations e.g plumber, hairdresser, train driver. make up 20.94% of pop
  • DE= semi-skilled and unskilled manual occupations, unemployed and lowest-grade occupations e.g labourer, bar staff, call centre staff. make up 26.05% of pop
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2
Q

before 1979 why was class so influential in voting?

A
  • class identity= voting was a part of a person’s class identity, to be middle or upper class was to be conservative; to be working class meant you would support the party of the working class
  • party links in communities= both major parties developed strong, deep roots within communities, so there was a culture of voting for one party or another. the wealthy commuter bell around London, for example, was steeped in conservative attitudes while the less affluent East of London had a strong sense of being a labour-led community. Such roots were strengthened by labour’s association with strong trade unions
  • selfish reasons= there was a selfish reason. the conservative party was perceived to govern more in the interests of the middle class and the better off, while labour developed policies to help working class people and those on lower incomes. it was therefore to choose the party associated with your class
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3
Q

prior to 1979, how many people voted the way their social class indicated?

A

80%

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4
Q

examples of voting based on class declining

A
  • some lower middle and working class voters aspired to be middle class and so switched to conservative
  • class AB conservative vote has declined in favour of parties such as ‘new labour’ under Blair who attracted middle class support
  • class DE have voted less for labour in recent years though have returned under Corbyn
    -collapse of the red wall in 2019 saw labour votes going to conservatives
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5
Q

why has voting on the basis of class declined?

A
  1. class dealignment has been important. this is the trend of fewer and fewer people who define themselves in terms of class
  2. the main parties, including the lib dems, have tended, especially after the 1980s, to adopt policies which are ‘centrist’, and appeal to a wider class base largely in the centre of society
  3. the rise of other factors have become important
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6
Q

evidence that ‘region’ is influential in voting behaviour

A
  • the south of England is solidly conservative
  • labour dominates in London
  • conservatives are almost dominant in the midlands
  • labour leads in the North but this is not a decisive lead
  • there is a sense that labour does have deep roots and strong local party organisations in the North and in south Wales, so it is inevitable that the party will pole well in these regions
  • similarly, voting for the conservative party in the south is understandable since in rural suburban areas, the conservative party have long dominated the political culture
  • however much of the regional variations can be traced to economic rather than regional influences as the south is generally richer than the north
  • in 2017, in the North, 37% voted conservative, while 53% voted labour. in the south though, 54% voted conservative, while 28% voted labour
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7
Q

evidence that ‘region’ is not influential in voting behaviour

A
  • regional variations may in fact be class variations rather than geographical ones
  • the election in 2019 saaw an interesting shift in regional voting as the conservatives gained seats from labour in its traditional North areas. this was mostly down to the issue of Brexit, leading Boris Johnson to declare that people in those regions had ‘lent him their votes’. This shows that single issues can often trump social factors in elections
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8
Q

evidence that ‘party alignment’ is influential in voting behaviour

A
  • traditionally, most voters in the UK would closely align with a particular political party based on their class and would remain loyal to that party, regardless of any other factor
  • this was tightly bound up with social voting, but even when people moved from one class to another as a result of social mobility, they would remain loyal to the party of their family or background. that meant parties could rely on their core voters to support them
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9
Q

evidence that ‘part alignment’ is not influential in voting behaviour

A
  • with changes in the economic and class basis in the UK since the 1970s, we have seen a rise in partisan dealignment, which has meant that the core vote for their major parties has been shrinking. it also means voters are less likely to support the party we expect them to. so, increasing numbers of DE and AB voters are not voting for lab/cons, respectively, as we would have predicted
  • this was seen most notably in the 2017 and 2019 elections, where high numbers of voters who in the past had voted for 1 party switched alliance over issues like Brexit. as such, it is difficult to argue that people cast their votes today primarily out of loyalty
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10
Q

define core voters

A

voters who will invariably support one or other of the main parties. core voters, mostly, though not always, fall into patterns based on social class and region

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11
Q

define partisan dealignment

A

the process where individuals no longer identify themselves on a long-term basis by being associated with a certain political party

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12
Q

evidence that ‘gender’ is influential in voting behaviour

A
  • over the years, parties have tailored strategies to target female voters, such as labours 2017 pledge to conduct gender-impact assessments on all policies and legislation. Labour’s 2015 woman to woman pink minibus which visited 75 constituencies to encourage more women to vote
  • in the 1970s and early 80’s, women were more likely to vote conservative, with 47% of woman voting conservative in 1979 and 46% in 1983, compared with just 35% and 25% voting labour in those respective elections
  • mostly it seems to relate to the change role of women in society and changes that have occurred within parties. in the 70’s and 80’s, the conservative party was seen as the party of ‘housewives’ which sought to keep prices low so mothers can run an effective household, winning Ted Heath the 1970 election. Labour in contrast was dominated by traditional unions and workers
  • there are issues prioritised more by women than men, like health and education, while men care more about nuclear weapons and power, leading to different voting patterns
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13
Q

evidence that ‘gender’ is not influential in voting behaviour

A
  • it is not clear that there is an identifiable ‘women’s vote’, as women, like men, tend to vote based on issues rather than their gender. it is perhaps unsurprising then that the gender gap in voting is usually quite small, with men and women voting in similar percentages for political parties, with swings between parties over elections seeming to follow a similar trend
  • in the 1979 election, 47% of women voted conservative and 43% of men voted conservative, but in 2019 46% of men voted conservative and 43% of women
  • since the 1980’s, more women have entered the workplace and became more involved in more issues and areas than the role of ‘housewife’, we also saw women begin to make up higher percentages of the staff in some traditional labour voting occupations
  • the collapse of Britain’s industrial base force the labour party of the 1990’s to consider a range of issues, many of which related to women
  • gender differences n voting are also impacted by age as differences become less stark the older the age
  • in 2019, 12% of men and women voted lib dem
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14
Q

Evidence that ‘education’ influences voting behaviour

A
  • untill the 1960’s, those with more academic qualifications were likely to be more middle class, and so, as class-based voting dominated, were more likely to vote conservative
  • those in heavy industry and more working-class jobs did not need higher levels of education, and so, those with more qualifications voted conservative
  • however, since the growth of university courses and access to courses for more people, as well as the social factors that saw an end to many of the old industrial jobs, the impact of education began to change
  • there is no established explanation but evidence suggests that education does appear to have a ‘liberating’ effect with voters more likely to vote labour or Lib Dem the higher their level of qualification
  • for example in 2017, 47% of people of people who held a degree were likely to vote labour or Lib Dem, while 36% would vote conservative and 4% UKIP
  • of those with no formal qualifications, only 23% were prepared to vote labour or Lib Dem, while 53% conservative and 17% UKIP
    -for those with GCSES, 31% would vote left, 62% vote right but those with A-levels, 39% voting left and 49% right
    -explains why labour have gained support from AB
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15
Q

Evidence that ‘education’ does not influence voting behaviour

A
  • in the past there was relatively small % of people sitting A-levels or going to uni, which made it difficult to quantify the impact of education
  • however, before we assume that education is the key factor, it is worth remembering that the Conservative Party was the single most popular party across all educational groups in 2019
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16
Q

Evidence that ‘age’ is influential in voting behaviour?

A
  • since 1997, age has become the main dividing line in British politics, replacing class as the dominant statistic
  • in 2018, 21% of 18-34 year olds voted conservative, while 56% voted labour, compared to 65+, where 67% voted conservative and 14% voted labour
  • the labour/conservative crossover occurs at age 39, for every 10 years older a person is, the likelihood they voted conservative increases by 9 points
  • this is because it reflects the shifting economic position of Britain. In the 80s and 90s, Britain moved from an industrial economy to a service- based economy, meaning fewer jobs in traditional ‘closed-based’ sectors such as factories and mining and much more focus on white collar jobs where position, which comes with age, counts for more
  • also, as property ownership has risen, more people are able to own their own home however this has made it harder for younger people to buy their home and to become less reliant on the state
  • the rise in gig economy, with more flexible but less protected jobs, is focuses on young workers, meaning they are less interested in more traditional policies offered by conservatives
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17
Q

Reasons why age is influential in voting behaviour

A
  • younger people tend to be more progressive
  • as people age and acquire more assets, they tend to focus more on rational, self interested issues
  • younger people have fewer responsibilities so can indulge in more outward-lowering ideas
  • voting by younger people for what may be described as more progressive parties is understandable
  • younger people are less likely to vote than older people, in 2017 (despite the ‘youth quake’) the proportion of younger voters turnout was only 54%, 15% below the average turnout, so parties are more likely to target policies for older people e.g triple lock pension rather than Ed milibands 2015 losing policy to scrap uni fees
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18
Q

Evidence that ‘ethnicity’ influences voting behaviour

A
  • despite the race neutral theory, the history of the established parties has shaped BAME attitudes, with the Conservative Party having a history of rhetoric and supporters opposing immigration and equal rights while labour passed major anti-discrimination legislation when in power power in the power in the past
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19
Q

Evidence that ‘ethnicity’ does not influences voting behaviour

A
  • as with any social issue, there is no automatic reason why any political party should be favoured by people of any given ethnicity, as in an equal society, race should not play a major role in politics. this idea would relate to the stated beliefs of registered parties to support a socially tolerant and mixed society
  • ‘british future’, a think tank that studies attitudes of immigration and ethnicity’s suggests that the ethnic bias among some groups against the conservatives may be waning
  • increasing social mobility and the movement of more BAME voters into AB and C1 classes perhaps accounts for the recent increase in conservative support among BAME
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20
Q

why does turnout vary? and examples

A
  • turnout may fall because of how close the election appears to be. in 1974 with a 79% turnout resulted in a hung parliament and 1992 with a turnout of 77% resulted in a narrow conservative win, it was unclear who would win. the same is true for 2010 (turnout being 66%) and 2015 (turnout being 67%), which will not high turnouts were a significant recovery from a slump where the 2001 turnout was 59%
  • the 2001 and 2005 (turnout being 63%) elections were foregone. labour was going to wing against a disunited conservative party so less people felt compelled to vote as they thought their vote wouldn’t matter
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21
Q

how does age affect turnout?

A
  • in 2010, 44% of 18-24 year olds voted, compared to 75% of 65+
  • in 2015, 43% of 18-24 year olds voted, compared to 78% of 65+
  • in 2017, 54% of 18-24 year olds voted, compared to 71% of 65+. however this ‘youthquauke’ is considered a blip rather than a change because it was a result of labour’s campaign to get more young people voting (and didn’t even end in their favour).
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22
Q

what re the 4 reasons for low turnout in young people?

A
  • there is widespread disillusionment with conventional politics amongst the young. maybe it is because politicians have introduced policies that may discriminate against them e.g university tuition fees. however it is also seen as part of a general voter apathy- a belief that politics has nothing to do with things that concern the youth, that voting will not make a difference
  • the young are finding alternative ways of participation e.g E-petitions, social media campaigns
  • younger people are interested in more single issues that broad political ideologies. this is reflected in lower political party membership and an increase in pressure group membership
  • many young people abstain. abstention is when someone does not vote because they do not feel that any of the parties is worthy of their support, and that no party represents their views adequately. this may go deeper and represent a protest at the whole system believing it to be insensitive or corrupt. some people spoil their ballot paper
23
Q

what was referendum turnout like for young people?

A
  • voting turnout was relatively high for young people
  • in the S independence referendum, 75% of 16-17 year olds, 54% of the 18-24 group and 72% of the 25-34 turned up to vote
  • in the Eu referendum, 64% of those aged 18-34 voted
  • relatively high in these groups compared to elections
24
Q

why did voter turnout marginally fall in 2019

A

voter fatigue

25
Q

how does class affect turnout?

A
  • in 2005, 71% of AB voted, 62% of C1, 58% of C2, and 54% of DE
  • in 2015, 75% of AB voted, 68% of C1, 62% of C2, and 57% of DE
  • in 2019, 68% of AB voted, 64% of C1, 59% of C2, and 53% of DE
26
Q

why do AB vote more than DE?

A
  • they may not understand the issue or feel that the issues do not directly relate to them
27
Q

what happens to turnout at a local level?

A
  • at a local/regional level, there is a general perception that power is concentrated at the centre so that the representatives they are being asked to vote for have relatively little power of their own. this is further borne out by the fact that voting behaviour at local level is largely determined by national issues rather than local ones, so voting turnout at below central government level remains low in what are considered second order elections
28
Q

what are the 3 individual voting theories?

A
  • valance
  • rational behaviour
  • issue based
29
Q

what is valence?

A
  • a valence issue is one where voters make their decisions based on the party the candidate they think is most likely to run the country effectively especially in reaction to the economy
30
Q

examples and detail for valence voting?

A
  • as well as general competence, voters may special attention to economic competence including how well the party has or will manage the Uk economy known as governing competency
  • voters will look at the performance of the UK economy and decide which of the parties has done the most to improve it/damage it.
  • for example labour was blamed for contributing to the 2008 financial crises so lost the 2010 election
  • leadership is also a key valence issue. voters like strong leaders with desirable personal characteristics, or risk losing the vote for example Ed Miliband in 2015 for being weak and Brown in 2015 for indesciviness
  • in the next election covid and Brexit will be big valence issues
31
Q

what is rational choice theory?

A
  • rational choice is a theory that suggests people vote on what they consider to be in their own self interests
32
Q

examples and detail for rational choice?

A
  • typically, this might be focused on the economy but it will relate specifically to what they will gain from the new government. voters look at the manifestos and all the various policies and ideas and decide which party, overall, will govern best for them. this reduces the voting decision to one based on logic, removing emotion from the process
33
Q

what is issue voting theory?

A
  • issue voting suggests that voters will decide whom to vote for based on a single issue that means a great deal to them
34
Q

examples and detail for issue voting theory?

A
  • this could be a pensioner deciding to vote for the party that promises the highest rate of pensions but usually it is seen as irrational in the sense that someone may vote for a party based on this one issue, even though it might lead to them being worse off in other ways
  • e.g issue voting could be on Brexit or the environment
  • parties try ti adopt policies for an issue they will secure a lot of votes for e.g as a result of a rise in support for the green party, or UKIP parties have adopted similar policies
  • issues could be the Manchester bombing of 2017 or Brexit
35
Q

how does class impact voting?

A
  • the higher the class, the more likely to vote.
  • in 2027, 69% of AB voted compared to 60% C2 and 53% DE.
  • in 2010, 76% of AB voted, 66% of C1 voted and 57% of DE voted
36
Q

how does class impact voting?

A
  • the higher social classes tend to vote more for conservative than labour meaning it has a negative effect for labour because turnout in their supporters is lower
37
Q

why are lower classes less likely to vote?

A
  • they may be less likely to vote because they may not understand the issue or feel that they will make a difference, as well as the population of DE is shrinking
38
Q

what 6 factors affect individual voting?

A
  • policies presented in party manifestos
  • the leaders and whether they are suitable to be PM
  • tactical voting
  • key issues presented during the campaign
  • how parties have performed in office
  • the image and reputation of the party
39
Q

what are manifestos?

A
  • manifestos are a list of policies a party sets out to try to appeal to voters and persuade them to vote for it
40
Q

what has happened to manifestos since 1945? and examples

A

since 1945 manifestos have become specific and detailed. For example, the 2019 labour party manifesto:
- a 4.3% per year increase in the health budget
- renegotiate the Brexit deal and close EU single-market alignment
- abolish tuition fees
- to increase the minimum wage to £10 an hour for everyone over 16 within a year
other parties also make extremely specific commitments in their manifestos such as the Conservative party pledge to increase the number of nurses by 50,000

41
Q

how do policies presented in manifestos influence voters?

A
  • the development of such precise manifestos pledges is intended to give the electorate a clear set of issues and policies that the government will be committed to pursuing. in this sense, manifestos are an attempt to convince voters that is it in their rational interest or that the issue they value most will be delivered.
  • manifestos also hero to establish the doctrine of the mandate, which is a major feature of the UK political system. it is central to the relationship between the electorate, parties and government, the term mandate can be described as consent, in that a mandate implies the consent of one person, allowing another to do what they feel is necessary for their welfare
42
Q

what is the significant of the mandate doctrine?

A
  • electors can feel confident that they understand which policies they are consenting to when they cast their vote. the doctrine does assume that electors have full knowledge of the manifestos and so can make a rational judgement
  • the mandate strengthens government, in that the winning party gains legitimacy for its decisions
  • the mandate means that parliament can call government to account
  • the mandate also gives electors the opportunity to judge the performance of government when election time comes around
  • all the MPs from the winning party who are elected are ‘bound in’ by the mandate, as most voters vote for a party manifesto rather than an individual, party leaders can therefore maintain discipline among members by emphasising to them that they were all elected on the same mandate
43
Q

what are the problems of the mandate?

A
  • it depends upon a single party winning an election outright, when there is a coalition, as occurred in 2010, two or more parties are involved and the actual content of the mandate is unclear
  • voters who have opted for one party do not necessarily agree with all its manifesto commitments, however, the mandate doctrine assumes the electorate has given its consent to the whole manifesto.
  • circumstances may change after a party takes power, this means it will have to amend its policies or abandon some or develop new policies as the Lib Dems had to do in 2010 when they abandoned their manifesto commitment to abolish UNI tuition fees to form the coalition
  • some manifesto commitments may be rather vague and open to interpretation. this makes calling the government to account difficult.
44
Q

how does the leader impact individual voting? and examples

A
  • it has to be remembered that, at a GE, the voters are choosing a future PM, as well as the ruling party and local MP. therefore the image and qualities of party leaders are crucial
  • certainly in the 2015 GE, Cameron enjoyed a much more positive image than Ed Miliband
  • Tony Blair began in 1997 with an extremely positive image, and won 2 more elections, but by 2007 his image was so tarnished that Brown replaced him
  • Brown himself suffered a poor image, based on negative media portrayals and his reputation for indecisiveness
45
Q

what kind of qualities does the public normally cite as important in a leader?

A
  • record in office
  • compassion
  • decisiveness
  • apparent honesty and sincerity
  • strong leadership
  • clear vision
  • communication skills
46
Q

arguments that the leader does not impact individual voting? and examples

A
  • the press and broadcasters have us believe that the character and image of the party leaders are vital factors in the outcome of elections
  • however in the 1979, GE, labour PM James Callaghan led his conservative opponent MT by 20% in the opinion polls but lost the election
  • similarly, in 2010, Lib Dem leader Nick Clegg was raw most popular of the party leaders, following impressive showings on televised leadership debates, but his party’ share of the vote only rose by 1% and the party lost 5 seas
  • Jo Swinson was personally not highly regarded in 2019, but the Lib Dem vote share increased from 7.4% in 2017 to 11.5% in 2019. Nicola sturgeon suffered a negative polling image just before the election, yet the SNP gained a number of seats lost in 2019 suggesting that party mattered more to voters than leader, and issue can matter more than party as seen in the 2019 Brexit issue with conservative winning
47
Q

arguments that the leader does impact individual voting? and examples

A
  • there is some evidence that party leaders and their popularity increasingly do swing elections
  • Johnson’s net satisfaction In Nov 2019= -1
  • Corbyn’s net satisfaction in Nov 2019= -38
  • Farage’s net satisfaction in Nov 2019= -16
  • boris had the best poll rating of all the leaders shown and his Conservative party did win the election with a large majority, Corbyn suffered from the worst satisfaction ratings of any opposition leader since polling began and labour did go and suffer its worst defeat since 1983
  • the role of the party leader and how a changing reputation can impact on a party’s fortunes can be seen through Corbyn 2017 and 2019. during the 2017 election a remarkable phenomenon occured- despite being rivalled by much of the press and opposed by many MPs, he created a bandwagon effect, mostly among the youth. there is little doubt that his resurgence was a major influence on the outcome of that election and the labour revival, and may performing poorly in her campaign, creating a negative media image arguably helped. While 2019 was more dominated by the issue of Brexit the contrast of Johnson with Corbyn highlighted the old flaws and after 2 years and a lack of concrete policies on Brexit on Corbyn’s part, people seemed to believe Johsnon was better
48
Q

are party leaders the main reason for a party’s electorate fortunes? arguments in favour

A
  • a strong leader will inspire confidence from floating voters
  • a strong performance will motivate the core voters and enthuse activists
  • a leader can maintain party discipline to ensure a unified party during an election campaign
49
Q

are party leaders the main reason for a party’s electorate fortunes? arguments against

A
  • people vote for their local MP, not for the PM
  • other factors, such as major events that have affected public opinion are far more important e.g Brexit and Covid
  • core supporters will remain loyal despite the leadership
50
Q

what is tactical voting and why does it happen?

A

tactical voting is undertaken in special circumstances and in specific constituencies. in elections many votes are considered ‘wasted’ votes. this is because they will have no influence in the outcome

51
Q

typical examples of tactical voting?

A
  • labour supporters voting conservative to keep out UKIP candidates in a close UKIP- Conservative contest
  • Green Party supporters voting labour to keep out a conservative, in a close labour-conservative contest
  • labour supported in Scotland voting conservative to keep out an SNP candidate in a close SNP-Conservative contest
52
Q

tactical voting having an impact on individual voting

A

John Cutice estimated that tactical voting could have affected the result in as many as 77 constituencies in the 2015 election

53
Q

what is an example of tactical voting not having an impact on the outcome of an election

A

in 2015 in Scotland, the evidence suggest that tactical voting had no effect. most attempts to persuade people to vote tactical involved keeping out SNP candidates, but the SNP won, suggesting there was no great impact

54
Q

what is an example of tactical voting having an impact on the outcome of an election

A

the slump in liv dem voting in the 2015 election might in some way be explained in tactical voting, especially as conservative media played on fear of an alliance between labour and the SNP to persuade Lib Dem voters to vote conservative to keep Ed Miliband out