Reward Need Satisfaction Theory Flashcards
Rewards
Need for company, sex, financial security
Operant conditioning
Rewarding stimuli makes us happy we are likely to repeat desirable behaviour
Byrne and Clore
The presence of some individuals is directly associated with reinforcement that makes them more attractive to us
Association
We like people who are associated with pleasant events, if we meet them when we are happy we are more inclined to like them
We learn to like people through classical conditioning
Learning through association. Pavlov dogs
Byrne and Clore study
Believe balance is crucial
Relationships where positives outweighed negatives were likely to develop and succeed.
Direct reinforcement evaluation
Griffit and Guay - creative rate, participants preferred experimenter who had positively evaluated their performance
Mundane realism
Most studies are lab but some are on real life couples
Aron
People who self reported high of romantic love showed strong activity in the rewarding regions of the brain (rich in dopamine)
Cate
Found couples thought rewards were important
Hayes
Found we also gain satisfaction from giving rewards
Rosenbaum
Suggests dissimilarity was more important than similarity - research only focuses on attitude And personality similarities
Speakman
Found people often choose people with similar levels of body fat
IDA evolutionary explanation
Aaron- reward system and romantic love have evolved for courtship. Love at first sight - Ancestors inherited to speed up mating processes
IDA cultural bias
Doesn’t account for culture and gender differences
