quiz 1 Flashcards
1
Q
strategic communication
A
purposeful, audience oriented
2
Q
Professional communication
A
Clear and concise, ethical, and appropriate to the situation
3
Q
Adaptable communication
A
Current with technology, and able to work with many cultures
4
Q
Quantitative Research
A
Research that relies on numerical data.
5
Q
Qualitative Research
A
Research that provides insight into the attitudes, values, and concerns of research subjects through interviews and observations
6
Q
Tertiary sources
A
Books and articles that synthesize material from secondary sources
7
Q
Convenience sample
A
A survey population selected because you have easy access to that group
8
Q
Why study business communication
A
- Gives competitive edge over people who do not possess the skills
- contributes to professional and personal success