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Paper 2-pyschology Flashcards

1
Q

Define skill

A

A learned action/behaviour with the intention of bringing about a pre-determined results with maximum certainty and minimum outlay of time and energy

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2
Q

Define abilities

A

Inherited from your parents, abilities are stable traits that determine an individuals potential to learn or acquire skills

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3
Q

List the four continuum scales

A

Basic to complex

Open to closed

Self paced to externally paced

Gross to fine

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4
Q

What are the features of a basic skill

A

Few decisions to be made

Few decisions affect the success of the movement

Tend to be taught as a beginner

Learned fairly quickly

E.g. walking is a very basic skill

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5
Q

What are the features of a complex skill

A

Complex decision making

Lots of decisions to be made in order to be successful

Tend to be taught after experiencing success in basic skills

Can take considerable amount of time to master

E.g. back somersault with half twist is complex

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6
Q

What are the features of an open skill

A

Unstable environment

The way you do the skills is affected by the people around you

You may decide to do the skill differently to normal because of the environment

Skill is often externally paced

E.g. shooting during a game of football in open play is far more open than taking a penalty

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7
Q

What are the features of a closed skill

A

Stable environment

The way you do the skill is not affected by the people around you

You will not change how you do the skill. It is done the same way every time as there are no factors/people within the environment to affect how you do it

Skill is typically self paced

E.g. shooting from a penalty in football

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8
Q

What are the features of a self paced skill

A

The start of the movement is controlled by the performer

The speed, pace or rage of the movement is controlled by the performer

E.g. taking a free kick in football

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9
Q

What are the features of an externally paced skill

A

The start of the movement is controlled by external factors

The speed, pace or rate of the movement is controlled by external factors

E.g. taking a shot in football from open play

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10
Q

What are the features of a gross skill

A

Involves big movements of the body

Involves large muscle groups

Movements tend not to rely on accuracy and precision

E.g. a rugby tackle

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11
Q

What are the features of a fine skill

A

Involves small, precise movements

Involves the use of small muscle groups

Movements tend to involve precision and accuracy

E.g. throwing a dart

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12
Q

What is basic information processing

A

An elite athlete will processes the information more quickly than a beginner and will prioritise the information that’s most important.

So a beginner in football will think about every pass there playing and where it’s going where as an elite athlete will be thinking about the power on the pass the type of pass etc

This can sometimes lead to elites making basic errors as there already thinking ahead

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13
Q

Define information processing

A

Making decisions. Gathering data from the display (senses), prioritising the most important stimuli to make a suitable decision

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14
Q

What are the 4 stages of the basic information processing model and in order

A

Input

Decision making

Output

Feedback

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15
Q

Describe the input process in the processing model

A

Performer takes in information from the environment/display e.g. what they can hear and see

They choose what is the most relevant piece of information to them at that time

E.g. sight when watching a cricket ball flying through the air. This is called selective attention

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16
Q

Describe the process of decision making in the processing model

A

Performer selects an appropriate response (movement/skill) from memory

The short term memory is the working memory. Information from the display that has been attended to is held in the short term memory for a short time.

The long term memory holds info that has been rehearsed and stored. So relevant memory is compared to info in short term memory so that suitable decision made

E.g. the cricketer recalls memory of a previous catch (ltm) and compares to what currently seeing (stm) so decision to catch takes place

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17
Q

Describe the process of output in the processing model

A

Decision is sent to appropriate muscles to carry out response

E.g. impulses sent to arms and hands to start appropriate muscular movements for catch to take place

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18
Q

Describe the process of feedback in process model

A

Information is received via themselves (intrinsic) and from others (extrinsic) regarding the success of not of the action

Feedback may affect how you complete skill in future

E.g. feel the ball in your hand (intrinsic) and crowd cheering when you catch it (extrinsic)

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19
Q

What are the two types of goals

A

Performance goals

Outcome goals

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20
Q

Why do we need goals

A

Goals are used to provide motivation or to improve performance

Goal setting gives performers a target to aspire to and helps to prepare performers both physically and mentally

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21
Q

Define performance goal

A

Personal standards to be achieved. The performer compared their performance against what they have already done or suggests what they are going to do.

No comparison with other performers

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22
Q

Define outcome goals

A

Focus on end result for example winning

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23
Q

Which type of goal would be better suited to a beginner? Why?

A

Performance goals best for beginners

Outcome goals may rely on factors out of their control e.g. how good the opposition is

Outcome goals can demotivate if you don’t succeed e.g. winning may be unrealistic

Beginners should concentrate on their own performance e.g. touch the ball 10 times in a game

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24
Q

Which type of goal is best suited to an elite athlete. Why?

A

Elite athletes are usually driven by winning so outcome goals such as a trophy of medal

The very best can persist even when they fail and become more determined (don’t get demotivated)

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25
Q

What should a performance and outcome goal be for a beginner playing a more experienced player in badminton

A

Performance goal: to hit the shuttle more consistently than last game

Outcome goals: to score a point

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26
Q

What should the performance and outcome goal be for an elite javelins thrower performing at the olympics

A

Performance goal: to beat their personal best throw

Outcome goal: to win gold

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27
Q

What are the 5 parts of smart targets

A

S-specific

M-measurable

A-accepted

R-realistic

T-time bound

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28
Q

Explain the S in smart target

A

Must be specific to the demand of the sport/muscles used/movements involved

E.g. I want to improve my cardiovascular endurance to improve my time for a half marathon by 2 minutes

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29
Q

Explain the M in smart targets

A

It must be possible to measure whether it’s been achieved

E.g. I will compare my time form my first race to the time in the next race. 2 minute improvement

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30
Q

Explain the A in smart targets

A

It must be accepted by the performer and the performers coach

E.g. I accept this is a short term target

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31
Q

Explain the R in smart targets

A

It must be actually possible to complete the goal, that the person is physically capable of

E.g. knocking 2 mins off my time is a realistic target for my ability level if I train hard between races

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32
Q

Explain the T in smart targets

A

It must be set over a fixed period of time

E.g. my next race is in 6 weeks

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33
Q

What are the 6 types of feedback

A

Positive and negative

Knowledge of results and knowledge of performance

Extrinsic and intrinsic

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34
Q

Explain positive feedback

A

Used to inform the athlete what was correct about the movement.

Performers need to know if a movement is correct as this provides a reference point for future attempts at the movement

Essential for motivating performers

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35
Q

Explain negative feedback

A

Used to inform the athlete what was incorrect about the movement.

Negative feedback must include info on the action(s) required by the performer to achieve the correct movement

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36
Q

Explain knowledge of results

A

Focuses on how successful you have been in achieving what you set out to do (the outcome)

Usually factual and given to you by a coach or teacher

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37
Q

Explain knowledge of results

A

This type of feedback provides more detail about how well you did irrespective of the result

Relate to the technique used, or specific aspects of the movement you produced

Deals with quality of performance not result

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38
Q

Explain extrinsic feedback

A

Feedback received about performance which comes form outside the performer e.g. a teacher or coach

May also come from team mates or spectators and is generally given verbally or on a score card

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39
Q

Explain intrinsic feedback

A

Information which is received from within the individual, for example how it feels, information form the sense or muscles

This ‘feeling’ or sense that the movement of the muscles and the joints had gone well (or not) is often called kinaesthesis

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40
Q

How do we remember what feedbacks best for beginners and elites

A

Beginners = REP

Elites = PIN

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41
Q

What are the four types of guidance

A

Visual

Verbal

Manual

Mechanical

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42
Q

What is visual guidance and give an example

A

When a performer can see something

Demonstration of technique or skill by another person e.g. coach

Still images for example photos

Footage of performance via analysis software,dvd etc

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43
Q

What is verbal guidance and give an example

A

It involves another person (usually a coach or teacher) telling the learner what they are doing right or wrong

Usually used with visual guidance

Can be used as key word trigger e.g. point your toes

A coach/teacher talking to a performer highlighting a technique

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44
Q

What is manual guidance and give an example

A

Manual guidance involves physical moving the performer through physical touch

Manual and mechanical very similar

Physical support allow the performer to produce the required movement when they may not have been able to do it by themselves

Physically guiding the performer e.g.coach moving learners arm through correct motion of cricket bowing action

Supporting the performer for safety e.g. supporting a gymnast whilst doing a vault

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45
Q

What is mechanical guidance and give an example

A

Mechanical guidance involves using a mechanical aid

E.g. trampoline harness for somersault or arm bands for swimming

Physical support allows performer to produce required movement when they may not have been able to do it themselves

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46
Q

Is visual guidance for elite,beginner or both? Why?

A

Both

Beginner-needs to see what they are learning looks like, easiest way to understand

Elite- visual is very clear, quick way to learn for all abilities. Can watch themselves

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47
Q

Is verbal guidance for elite,beginner or both? Why?

A

Both

Beginner-goes well with visual. Reinforces what they have seen. Must be simple

Elite- best method- must come from a knowledgable coach

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48
Q

Is manual guidance for beginner,elite or both? Why?

A

Beginner

Can make a movement clearer than visual or verbal.

Elite don’t need this

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49
Q

Is mechanical guidance for elite,beginner or both? Why?

A

Beginner

Can break down a skill into parts for a beginner e.g. float legs only during breast stroke

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50
Q

Define arousal

A

A physical and mental (physiological and psychological) state of alertness/excitement varying from deep sleep to intense excitement

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51
Q

What can be affected if arousal isn’t controlled

A

Can affect both physical and mental state of a performer

If arousal levels not controlled performance may sufferer

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52
Q

What is the inverted u-theory if arousal

A

Visually shows how a performer can be under or over aroused, or at the optimal level

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53
Q

What does the typical inverted u-theory look like

A

A curved that slowly increases up then slowly increases down

The low arousal is at the beginning

Optimal arousal in the middle at the highest point

Over arousal is the end third

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54
Q

What do fine movements require in terms of arousal

A

Fine movements involving accuracy require a low optimal level of arousal e.g. dart throw

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55
Q

What does a gross skill required in terms of arousal

A

Gross skills requiring power, strength and/or large muscle movements require high level of arousal e.g. a punch in boxing and taking hits back

Or e.g. a rugby tackle

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56
Q

What are the consequences of being over aroused? Give examples…

A

Too aggressive e.g. red card in football for bad foul

Setting a bad image on tv- sponsors not happy,club has bad image

Mistakes and errors e.g. miss controlling a pass in football

Arguments with teammates

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57
Q

What are the consequences of being under aroused

A

Low motivation- low effort level

Mistakes/poor concentration

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58
Q

What are the 3 methods of controlling arousal

A

Deep breathing (physical/somatic)

Mental rehearsal, visualisation or imagery (mental/cognitive)

Positive self talk (mental/cognitive)

59
Q

Define deep breathing and when is it used

A

A physical/somatic technique which involves the performer exaggerating their breaths in and out

Can be used before performance to calm nerves and control arousal or it can be used during performance to focus mind on task

E.g. before taking a free kick in football

60
Q

Define mental rehearsal and what does it involve

A

A cognitive relaxation technique involving the control of mental thoughts and imagining positive outcomes

Involves performer picturing themselves performing the skill perfectly before attempting it

Performer imagining themselves in a calm, relaxing place to reduce stress

Can be used before or during performance

61
Q

Define self talk and how it works

A

A mental/cognitive technique whereby the performer talked to themselves in their head to reassure themselves

Usually positive and can reassure the performers that there doing well or are well prepared and can relax their body and mind

62
Q

Define direct aggression give example

A

This is where there is actual physical contact between performers

Wheee the aggressor uses physical contact to deliberately inflict harm upon their opponent

E.g. tackle from behind in football

63
Q

Define indirect aggression. Explain and give example

A

This type of aggression does not involve physical contact between performers

Where the aggressive act is taken out on an object to gain advantage over opponent

Don’t physically harm or injure and may be within rules of the sport

Can cause mental harm to opponent as feel less confident or worried

E.g. hitting a tennis racket into the floor

64
Q

List the typical features of an introvert

A

Low arousal levels

Can be shy

Quite

Thoughtful

Solitary

Don’t need others to motivate them

Play individual sports

Play sports which need fine skills

65
Q

List the typical features of an extrovert

A
  • High arousal levels
  • Lack if concentration
  • Enjoy interaction with others
  • Fast paced skills
  • Seek exciting situations
  • Aroused by others
  • Prone to boredom if isolated
  • Play team sports
  • Sociable
  • Talkative
  • Sports which include gross skills
  • Enthusiastic
66
Q

Define motivation

A

The drive to succeed or the desire to achieve something

67
Q

Define intrinsic motivation and explain it

A

The drive that comes from within the performer

That feeling of pride,self satisfaction or general achievement

Performer is driven to achieve something due to feeling it gives them

68
Q

Define extrinsic motivation and explain it

A

He’s drive experienced by a performer when striving to achieve a reward (tangible or intangible)

When a performer strives to achieve a reward

Reward provided by an outside source or person

69
Q

What are the two types of rewards define them

A

Tangible- such as certificates,trophies,medals,money etc

Intangible-praise or feedback from others,applause from crowd

70
Q

Advantages and disadvantages of both types of motivation

A

Advantages of intrinsic - it lasts

Disadvantages of intrinsic- it can’t be given

Advantages of extrinsic- easy to give

Disadvantages of extrinsic - not always possible to keep give it it. Doing things for the wrong reason

71
Q

What happens when extrinsic motivation is taken away

A

Become de-motivated

72
Q

Which motivation can you become reliant on

A

Extrinsic

73
Q

Which type of motivation is more likely to lead to continued participation

A

Intrinsic, every successful athlete has some degree of this

74
Q

Define engagement patterns

A

Term used to describe how levels of participation vary across different social groups

75
Q

Define social groups

A

People who interact with one another, share similar characteristics, and have a sense of unity/togetherness.

76
Q

Give 5 social groups

A

Gender

Race/religion/culture

Age

Family/friends/peers

Disability

77
Q

Define stereotype

A

Widely held but fixed and oversimplified idea of a particular type of person

78
Q

Define barrier to participation

A

Is an obstacle that prevents a group within society from participating in sport or physical recreation and therefore reduces overall levels of participation

E.g. females playing ruby - could be lack of clubs, role models or media coverage

79
Q

Give 12 factors relevant to engagement patterns

A
  • attitudes
  • role models
  • accessibility
  • media coverage
  • sexism/stereotyping
  • culture/religion
  • family commitments
  • available leisure time
  • familiarity
  • education
  • socio-economic factors
  • adaptability
80
Q

Describe the attitude factor

A

Attitude is an opinion about something, generally learned from family and friends,can be positive or negative.

Long lasting but can be changed, may need to change negative attitudes toward certain sports to increase participation,like health benefits etc

E.g. rugby is a boys sport

Success of a sports team can change attitudes

81
Q

Describe the role models factor

A

Great influence on attitudes and participation in general

Can be from a sport,family,peer group

Tend to encourage participation in sport

82
Q

Describe accessibility factor

A

Some sports require a certain type of facility in order to participate

E.g. skiing needs snow

If that facility is not easily available, then participation becomes difficult

Some activities are only available in certain locations

Elite sportspeople have to go live near a facility

83
Q

Describe media coverage factor

A

Positive effect on participation, generates role models and general interest

Lack of media coverage or bad media coverage can have negative effect on participation

84
Q

Give 6 positives of media on sports participation

A

Attendances may rise as people wanna see best players/role models

Supporters become better informed

Easier to attract sponsorship

Encourages participation

Develops personalities and role models

Multiple cameras give viewers close up view on action

85
Q

Give 7 negatives of media on sports participation

A

Attendances may fall as more people watch from home

Only few spots on tv

Sports personalities lose privacy

Evernote can be sensationalised to promote media rather than sport

Changes to playing season

Changes to event timing

Changes to the rules

86
Q

Describe sexism/stereotyping factor

A

Belief one sex is naturally superior

Elite sport sexist as separates men and women

E.g. women only play 3 sets of tennis at grand slam events compared to men’s 5

1.9 million fewer women in sports than men

Men generally get more prize money

Teenage girls participate less as get older, lack of interest from friends and family

Women get less media coverage

87
Q

Describe the culture/religion factor

A

Effects of discrimination as a result of prejudice, lead to reduced opportunities through limited access or individual choosing to not participate

Higher % of ethnic minority communities in economically deprived areas, can’t afford to participate

Need for a cultural group to observe their religious festivals,limit participation at certain times of year

88
Q

Describe family commitments factor

A

May need to look after other members of family

Illness in family or single parent family situation may have an effect

89
Q

Describe available leisure time factor

A

Amount of leisure time increased over years, shorter working days and careers, so tend to live longer

Better/easier working conditions, part time, many inventions that make life easier

Many people who through choice or through necessity still have limited leisure time due to work or other commitments

90
Q

Describe familiarity factor

A

Rather be involved with something they already know about or understand

Parental influence, children become involved in same activity as parents

Participating in same activity as role models

91
Q

Describe education factor

A

Activities chosen for participation not always their own, compulsory PE gives every child introduction to activities

Some schools have better facilities than others, PE teachers emphasise there interest in particular sport in lessons, limits a child’s experience

School may have tradition in certain area, timetable can be issue, more time given to academic subjects

92
Q

Describe the socio-economic factor

A

Lower disposable income available go spend on leisure activities

Limited leisure time due to need to work long hours

Required expensive equipment in some sports

93
Q

Describe adaptability factor

A

Disability or limited disposable income.

Adapting a mainstream version of sport or by designing new sport

Inclusive to all

E.g. basketball adapted to wheelchair basketball

94
Q

Define commercialisation

A

The process by which a new product or service is introduced into the general market for profit

95
Q

Give 6 aspects of commercialisation

A

Teams can buy and sell players

Sports can sell competitions

Media can buy and sell sports

Businesses can buy and sell sports

Businesses can buy and sell competitors,grounds

Sports,grounds etc can advertise business

96
Q

Define media

A

The main ways that people communicate collectively

97
Q

Define sponsorship

A

Where a company pays money to a team or individual in return for advertising their goods

98
Q

Define golden triangle

A

The financial relationship between sport, sponsorship and media

99
Q

Explain the spectators part in the triangle

A

Buy merchandise from the media companies

Will buy sponsors product if marketed well

100
Q

Explain the media’s part in the golden triangle

A

Rely on subscriptions from spectators

Attracts sponsors as spectators interested in media

101
Q

Explain the business sponsors part in the golden triangle

A

Need media to promote

Rely on fans buying products

102
Q

Name the types of media

A

Tv

Radio

Press

Internet

Social media

103
Q

Name how spectators watch sports

A

Tv or live

104
Q

Describe how sponsorship works

A

Company providing resources in return for some business related favour. Form of advertising to increase sales and make companies name more well known

105
Q

What do sponsors like to associate with and what to do they do for community

A

Associate with successful or popular teams and individuals

Philanthropic- aim to benefit community, local business will sponsor local teams

106
Q

Define spectators

A

People who watch sport; can be at the event or watch/listening/reading- armchair spectating

107
Q

Define philanthropic

A

Trying to benefit others; generous

108
Q

In what ways can a business sponsor and how can sponsoring become negative

A

Equipment,clothing,footwear

If team is performing badly, or a sport is involved in cheating,violence,racism etc can reflect badly on business

109
Q

Why is sport good for media

A

Fairly cheap form of entertainment

Sport has lots of excitement

Good to watch sports have short bursts of maximum excitement e.g. goal in football

Sports changed to be more attractive for spectator

110
Q

Name the features of tv

A

Kick of times changed for tv

Major finals usually played when it’s 8pm in Europe to maximise audience

Best media as can provide live images

Satellite and cable compete with traditional terrestrial, football has highest viewing

Sport can be left for a few mins without viewers losing plot. Technological developments such as replays

111
Q

Name the 6 points to make sport ideal for tv

A

Demonstrate skill, strength and fitness

Competitive and spectacular with detail available

Simple rules

Reasonable timescale

Clear personalities

Easy to televise

112
Q

Name the features of radio

A

Can be more detailed than tv

Provide live commentary

In depth interview with performers and experts

113
Q

Name the features of newspapers

A

Broadsheet or tabloid

Sell large numbers to make profit

Tend to be more critical analysis

Focus on personalities

Narrow range of popular sports

Large % of total content for sport

Influenced by social media

114
Q

Name the features of social media

A

Not just receiving information

Allows discussion and opinion

Facebook,Twitter etc allow interaction with teams

Instant

115
Q

Define marketability

A

Able to be sold

116
Q

Describe the positives of commercialised activity on performer

A

More sponsorship can lead to additional income so better performances, more training time, better venues and equipment

Reduces worry about finances as may get paid to play and receive free equipment, clothing and footwear

117
Q

Describe the negatives of commercialised activity on a performer

A

High income and fame limits opportunity to have normal life, become public property

Need to entertain in order to increase marketability, may need to run social media

Sponsorship contract may demand time given to attend corporate events, interviews, commercials etc, less free time and privacy

Sponsors product may not be ideal/healthy

May become dependent on sponsors

Pressure put on a performer to win may lead to cheating

118
Q

Describe positives of commercialised activity on sport

A

Increased income so the sport doesn’t have to rely on spectators as much

Income brings better players,wages,coaches,facilities,stadium etc

119
Q

Describe negative effects of commercialised activity on sports

A

Sponsorship relies on media so only big sports get media coverage and money

Media pays a lot of money to get tv rights e.g. the team gets less than this

Sponsors have more control on what’s shown on tv and timings of events

Teams change strip to suit sponsors

120
Q

Describe positive effects of commercialised activity on officials

A

Paid to officiate

Elite sport refereed by a few high calibration officials

Paid to travel

Some officials are famous and earn a good living

121
Q

Describe negative effects of commercialised activity on officials

A

Greater media coverage so more spotlight on mistakes,analysis and criticism

Mistakes lead to being dropped

Severe criticism on social media and general public

Need to be able to take accusations e.g. cheating

122
Q

Describe the positives of commercialised activity on spectators

A

More money results in higher standard to watch

Better facilities and stadiums

More involved through big screens,replays,info,stats etc

More merchandise so can feel part of it

Armchair supporters can see much more sport

123
Q

Describe negatives of commercialised activity on spectators

A

Match kick off times aimed at tv audience so may not be good for travelling spectators

124
Q

Describe positives of commercialised activity on sponsors

A

Huge publicity

Advertising to very large audience

Want to be associated with sporting success

Increased sales

125
Q

Describe the negatives of commercialised activity on sponsor

A

Reputation of sponsors may be affected by:

Crowd trouble

Poor results

Cheating

Drug taking

126
Q

Define technology

A

Method that is developed to try and improve performance

127
Q

Define Hawkeye

A

An optimal ball tracking device used as an aid to officiating in tennis and cricket

128
Q

Define television match official

A

Used in rugby union and league to make decisions using replays of incident

129
Q

Define ice baths

A

Used to reduce temperature in muscles after activity to speed up recovery

130
Q

Define oxygen(hypoxic)tents

A

Contain high oxygen concentrations to speed up recovery after injury

131
Q

Define hyperbaric chambers

A

High pressure chambers that force oxygen into an injury to speed up recovery

132
Q

Define prosthetic

A

Artificial aid; often replacing a limb

133
Q

Define match analysis

A

Computer software that provides detailed statistical data about individuals and/or team performances

134
Q

Why is technology used

A

Used by performers,coaches,officials to try and improve performance. Improve experience for spectators and improve the sport and increase decision making accuracy

135
Q

Describe the positive impacts of technology in the performer

A

Heart rate monitors,pedometers,body fat monitors aid health and well being and injury treatment

Software programs can monitor and analyse athletes nutrition and fitness levels and diet

Increased safety equipment and much lighter

Rehabilitation quicker by ice baths etc

Prosthetics for athletes with disabilities

DVD recordings of games. Match analysis of performer, can tell when need sub

136
Q

Describe negative impacts of technology on performer

A

Expensive

Used by the opposition to look for weaknesses and copy good aspects

Lead to increased injuries and shorter careers as athletes pushed harder

More cheating new performance enhancing drugs

137
Q

Describe positive impacts of technology on sport

A

Analysis of sport performance allowed coaches to improve quality of feedback given to performers

Increased accuracy in time and distance measurements in performance

Referees enable to make better decisions on rule infringements

Improved design of sports equipment

Spectators better viewing of sport

138
Q

Describe negative impacts of technology on sport

A

Now not taken on equal level;advantage to those who have best technology

Time taken waiting for off field decision is frustrating for fans and slows game down

139
Q

Describe positive impacts of technology on officials

A

Able to communicate through mics

Hawkeye,goal line technology allow for more accurate decisions

Tmo in rugby an official is able to make a decision after watching replay

Some of the pressure and criticism on officials reduced

140
Q

Describe negative impact of technology on officials

A

Still get decisions wrong

Slows game down

Cost

141
Q

Describe positive impacts of technology on spectators

A

Increased experience at home. More cameras. Wide range of sports

Player cams, post/stump cams

Games easier to view

All weather surfaces, less games called off

Better informed such as statistics

142
Q

Describe negative impact of technology on spectators

A

Waiting time, slows game down

Cost

Not everyone gets to watch certain sports

143
Q

Describe posture impacts of technology on sponsors

A

More cameras so more chance of sponsors logo being seen

Logos painted on pitch, appear to be on pitch

More sales, more profit

More advertising boards

144
Q

Describe negative impacts of technology on sponsors

A

Injuries,cheating,poor behaviour and losing gets higher exposure and can affect the sponsors image

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