8.1 & 8.2 Flashcards
Thought and Language (22 cards)
category
clusters of interrelated concepts
concept
the mental representation
exemplar
specific example that best represents
graded membership
the observation that some concepts appear to make better category members than others
linguistic relativity
the theory that the language we use determines how we understand the world
priming
techniques which previous exposure to a stimulus can influence an individuals later response
prototype
a mental representation of an average category member
rule-based categorization
categorizing objects or events according to a certain set of rules
semantic network
an interconnected set of concepts and links that join them to form a category
algorithms
problem-solving strategies based on a series of rules
anchoring effect
occurs when an individual attempts to solve a problem involving numbers and uses previous knowledge to keep the response within a limited range
availability heuristic
entails estimating the frequency of an event based on how easily examples of it come to mind
belief perserverance
when an individual remains committed to their decision or belief even in the face of evidence against it
confirmation bias
when individuals search for only evidence that will confirm their beliefs instead of evidence that might disconfirm them
conjunction fallacy
reflects the mistaken belief that finding a specific member in two overlapping categories
functional fixedness
occurs when an individual identifies an object or a technique that could potentially solve a problem but can think of only its most obvious function
heuristics
problem-solving strategies that stem from prior experiences and provide an educated guess as to what is the most likely solution
mental set
is a cognitive obstacle that occurs when an individual attempts to apply a routine solution to what is actually a new problem
problem solving
accomplishing a goal when the solution or the path to the solution is not clear
representativeness heuristic
making judgements of likelihood based on how well an example represents a specific category
Affect Heuristic
making decisions based on emotional reactions rather than careful analysis
Availability Heuristic
judgment of the frequency of an event based on how easily we think of examples