[operations] introduction

Question 1

approaches to achieving quality (CAI)

Answer 1

quality CONTROL, quality, ASSURENCE, quality, IMPROVEMENT

Question 2

quality control

Answer 2

Qantas initiates this through programmed inspections to identify any defects and upkeep its maintenance after every flight.

Question 3

quality assurence

Answer 3

Qantas establishes procedures that prevent defects from occurring (they use Civil Aviation Safety Authority as a benchmark for its safety procedures)

Question 4

quality improvement

Answer 4

Qantas has an ongoing focus on Quality improvement. It requires all stakeholders to work together in improving the processes of the company itself.

Question 5

strategic role of operations (CP)

Answer 5

Operations refer to the activities of a business which transform inputs into outputs.
- The long-term goal of operations is to maintain competitive advantage through ‘COST LEADERSHIP’ or ‘PRODUCT DIFFERENTIATION’.

Question 6

‘cost leadership’?

Answer 6

The business will develop operations at ‘lowest unit cost’ compared to competitors (at a given quality).

Question 7

‘product differentiation’ ?

Answer 7

The physical appearance of goods, the level of service and the availability of products which gives the business a competitive advantage 
//example: it appeals to me/what i buy ALSO it offers something over an oppositions product