Advantages&Disadvantages/advertisement Flashcards

1
Q

Advertise (v)
N?

A

تبلیغ کردن

Advertisement = تبلیغ کردن = commercial

Many sports players advertise sports-related products

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2
Q

In which

A

ضمیر موصولی
که در آن/آنها

Over recent years, there has been a sharp Increase in the number of commercials in which famous footballers, tennis-players and swimmers endorse equipment which they claim to use

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3
Q

Footballer (n)

A

بازیکن فوتبال

Over recent years, there has been a sharp Increase in the number of commercials in which famous footballers, tennis-players and swimmers endorse equipment which they claim to use

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4
Q

Endorse (v)
/in’dors/

A

تایید کردن-حمایت کردن

Over recent years, there has been a sharp Increase in the number of commercials in which famous footballers, tennis-players and swimmers endorse equipment which they claim to use

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5
Q

Promise (v)
/pra’mis/

A

قول دادن

Over recent years, there has been a sharp Increase in the number of commercials in which famous footballers, tennis-players and swimmers endorse equipment which they claim to use or energy drinks which they promise will improve our performance

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6
Q

Commentator (n)
/kamen’tei’ter/

A

مفسر
Expert

Some commentators see this as positive whilst other experts have grave reservations.

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7
Q

طرفداران یک ایده

A

advocate (n)(v)
/ad’vekeit/

proponent
/pro’po’nent/

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8
Q

مخالفان یک ایده

A

opponent
/e’ponent/

Critic
/kri’tik/

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9
Q

Grave (n)(adj)
Reservation (n)

A

N) قبر

Adj) جدی

Reservation
تردید -رزرو

Some commentators see this as positive whilst other experts have grave reservations.

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10
Q

ادعای کاری را کردن

A

Claim to verb

They claim to use
I claim to agree
You claim to prepare

ادعا می کنند استفاده می کنند
ادعا می کنم موافقم
شما ادعا می کنید آماده می کنید

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11
Q

Beneficial (adj)

A

مفید-سودمند

This type of advertising can be beneficial in a couple
of ways

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12
Q

Genuinely (adverb)
/geni’u’en’li/
Effective (adj)

A

واقعا

Effective موثر

if the Items promoted by world- famous sportsmen and sportswomen are genuinely effective, the fans who buy them will perform better when they use them.

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13
Q

consequently (adverb)
/kan’si’ku’ent’li/

A

در نتیجه-بنا بر این

if the Items promoted by world- famous sportsmen and sportswomen are genuinely effective, the fans who buy them will perform better when they use them. Consequently, they may develop greater self-confidence as they Improve

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14
Q

Self-💢

A

Self-confidence
اعتماد به نفس

Self-respect
عزت نفس

Selfishness
خودخواهی

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15
Q

Derive (v)
/de’rayv/

A

Get
Obtain
به دست آوردن

many youngsters derive great pleasure from copying their heroes

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16
Q

Derive great pleasure from (v+ing)

A

لذت زیادی بردن از

many youngsters derive great pleasure from copying their heroes

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17
Q

Trainer (n)
Trainers (n)

A

مربی
کفش ورزشی

. Wearing the same trainers and headband

18
Q

Goggles (n)

A

عینک شنا

. Wearing the same trainers and headband, using the same racket or goggles

19
Q

Put on (v)

A

پوشیدن
کرم زدن
آرایش کردن

. Wearing the same trainers and headband, using the same racket or goggles, and even putting on an identical muscle-relaxing cream

20
Q

Identical (adj)
/ay’den’ti’kl/

A

[to] همانند چه چیزی بودن
Identical something to someone or something
همانند-یکسان

. Wearing the same trainers and headband, using the same racket or goggles, and even putting on an identical muscle-relaxing cream to their Idol’s gives teenagers in particular enjoyment, confidence and a sense of identity.

21
Q

Idol (n)
/ay’dl/

A

بت
فرد مشهور و محبوب-قهرمان-ستاره

. Wearing the same trainers and headband, using the same racket or goggles, and even putting on an identical muscle-relaxing cream to their Idol’s gives teenagers in particular enjoyment, confidence and a sense of identity.

22
Q

Enjoyment (n)

A

لذت

gives teenagers in particular enjoyment, confidence and a sense of identity.

23
Q

Sense of (noun)

A

حس/احساس 💢

Sense of identity
احساس هویت

sense of belonging
احساس تعلق

Sense of security
احساس امنیت

24
Q

The first thing to highlight is that

A

Firstly

The first thing to highlight is that top sports-stars are role models to their supporters

25
Q

Role model
/rol’madl/

A

الگو-سرمشق

The first thing to highlight is that top sports-stars are role models to their supporters

26
Q

Exploit (v)
/ex’ployt/
(N)

A

سواستفاده کردن-فریب دادن

Exploitation = استعمار-بهره کشی

The first thing to highlight is that top sports-stars are role models to their supporters, and it Is easy for them to exploit vulnerable followers

27
Q

Desperately (n)
/des’pret’li/
Try

A

به شدت-به سختی

Companies which produce sportswear understand this and desperately try to persuade well- known athletes to endorse their goods.

28
Q

persuade (v)
/per’su’eyd/
Persuade somebody to something

A

قانع کردن-مجاب کردن

Companies which produce sportswear understand this and desperately try to persuade well- known athletes to endorse their goods.

29
Q

حتی خواب چیزی رو هم نمیبینند
اصلا انجام نمیدهند

A

they would never dream of (verb+ing)

Some stars promote products which they would never dream of using

30
Q

از نظر اخلاقی درست نیست

A

This is mortally wrong

Morally (adverb)
از نظر اخلاقی

31
Q

Sporting (adj)

A

ورزشی

It should also be noted that purchasing items in order to be similar to a sporting superstar is not necessarily healthy.

32
Q

موفقیت حاصل میشود با

A

Success is achieved through/by

Consumers need to know that success is achieved through dedication, commitment and effort rather than by buying a pair of Nike shorts.

33
Q

Dedication (n)

A

تعهد-از خود گذشتگی

Consumers need to know that success is achieved through dedication, commitment and effort rather than by buying a pair of Nike shorts.

34
Q

Commitment

A

Dedication
تعهد

Consumers need to know that success is achieved through dedication, commitment and effort rather than by buying a pair of Nike shorts.

35
Q

Obviously (adverb)
/ab’vi’es’li/

A

بدیهی است که- واضح است که

Obviously, this practice can have both positive and negative consequences

36
Q

Wary (adj)
/veri/

A

cautious
careful
با احتیاط-مراقب

I am personally wary about this type of endorsement and fear that It may be harmful

37
Q

endorsement (n)
/in’dir’sement/

A

پشتیبانی-حمایت

I am personally wary about this type of endorsement and fear that It may be harmful

38
Q

Fear that

A

نگران بودن از اینکه
⛔️fear somebody/something (v)
از کسی یا چیزی ترسیدن
Most employees fear unemployment.
اکثر کارکنان از بیکاری می‌ترسند.
⛔️fear to do/doing
از انجام کاری ترسیدن
She feared to tell him the truth.
She feared telling him the truth
او از گفتن حقیقت به او ترسید.

I am personally wary about this type of endorsement and fear that It may be harmful

39
Q

Carrying out research to verb

A

تحقیق انجام دهند برای…

I would like to see social scientists carrying out research to determine what effects it actually has, especially on vulnerable.

40
Q

Determine (v)

A

تعیین کردن-مشخص کردن

I would like to see social scientists carrying out research to determine what effects it actually has, especially on vulnerable.