Argumentation and Persuasion: Fundamental Knowledge Flashcards

1
Q

What is persuasion?

A

Presentation of ideas or information in order to compel action (emotional)

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2
Q

What is an example of persuasion?

A

A governor urging voters to legalize marijuana

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3
Q

What is argumentation?

A

Presentation of ideas or information in order to present a common understanding (rational)

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4
Q

What is an example of argumentation?

A

A columnist who defends a presidential foreign policy

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5
Q

What is audience type 1?

A

Those who have formed opinions, and hold them tightly

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6
Q

What is an example of audience type 1?

A

The jury in To Kill a Mockingbird

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7
Q

What is audience type 2?

A

Those who have formed opinions but recognize another reasonable view

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8
Q

What is an example of audience type 2?

A

Independent voters

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9
Q

What is audience type 3?

A

Those who have not formed opinions and are interested in the issue

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10
Q

What is an example of audience type 3?

A

Undecided voters in the 2016 presidential election

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11
Q

What is audience type 4?

A

Those who have not formed opinions and are interested in the the issue

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12
Q

What is an example of audience type 4?

A

non-registered citizens

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