Attitudes

Question 1

Define attitude

Answer 1

A behavioural response to an attitude object, it is learnt

Question 2

What is prejudice?

Answer 2

An attitude, but it is a pre-judgment which can be unfairly biased

Question 3

What are attitudes formed from?

Answer 3

Friends
Family
Peers
Teachers
Coaches
Past experiences

Question 4

Describe The Triadic Model

Answer 4

Cognitive : Knowledge and beliefs
Affective : Feelings and emotions
Behavioural : Intended behaviour

Question 5

What are the two ways of changing an attitude?

Answer 5

Persuasive Communication

Cognitive Dissonance

Question 6

What is consonance?

Answer 6

When all 3 aspects of the triadic model are in harmony

Question 7

Describe cognitive dissonance in terms of changing an attitude

Answer 7

Dissoncance is an emotional conflict, occurs when 1 component of the triadic model is in conflict with the others
So consonance needs to be achieved to change the attitude

Question 8

Describe Persuasive Communication in terms of changing an attitude

Answer 8

Perusader - Message - Situation - Recipients

Persuader : Needs to be a significant other (Coach)
Message : Presented in a way that makes the recipient want to change (swimming allows windsurfing)
Situation : Much easier if other perusaders are present
Recipient : Much easier if the recipient is willing to change their attitude (understands the benefits)