badm 3-7 Flashcards
(59 cards)
What leads to strategic competitiveness and above-average returns?
Matching core competencies with opportunities in the external environment
Core competencies are identified by studying the firm’s internal organization, while opportunities are determined by studying the firm’s external environment.
Why are competitive advantages not permanently sustainable?
Rivals can duplicate value-creating propositions using their unique resources and capabilities.
What are resources in the context of organizations?
Broadly cover individual, social, and organizational phenomena, bundled to create organizational capabilities.
Define tangible resources.
Assets that can be observed and quantified, such as production equipment and manufacturing facilities.
Define intangible resources.
Assets rooted in the firm’s history, difficult for competitors to analyze and imitate, and more valuable in creating capabilities.
What are core competencies?
Capabilities that serve as a source of competitive advantage over rivals.
What is the significance of strategic human capital?
Allows a firm to develop capabilities by matching employee knowledge, skills, and abilities to strategic objectives.
What must firms do to effectively manage core competencies?
Carefully analyze the firm’s resources and capabilities.
What criteria must a capability meet to be considered a core competence?
Valuable, rare, costly to imitate, and nonsubstitutable.
What is value chain analysis used for?
To identify and evaluate the competitive potential of resources and capabilities.
What is outsourcing?
The purchase of a value-creating activity from an external supplier.
What does a business-level strategy consist of?
An integrated and coordinated set of commitments and actions to gain a competitive advantage.
What are the five business-level strategies?
- Cost leadership
- Differentiation
- Focused cost leadership
- Focused differentiation
- Integrated cost leadership/differentiation
What are the three customer-related issues firms examine in business-level strategies?
- Who: customer groups to serve
- What: customer needs to satisfy
- How: core competencies to use
What is a business model?
Describes how a firm creates, delivers, and captures value for stakeholders.
What is business model innovation?
Replacing an outdated business model with a newer one.
What is the cost leadership strategy?
Producing no-frills, standardized products for typical customers at low cost.
List competitive risks associated with the cost leadership strategy.
- Loss of competitive advantage to new technologies
- Failure to detect changes in customer needs
- Competitors imitating the cost leader’s advantage
What does the differentiation strategy involve?
Providing customers with products that have different and valued features.
List risks associated with the differentiation strategy.
- Customer group deciding unique features are not worth a premium
- Inability to create value for premium pricing
- Competitors providing similar features at lower cost
- Threat of counterfeiting
- Failing to implement differentiation effectively
What is the focus strategy?
Serving the needs of a narrow market segment.
List competitive risks of focus strategies.
- Competitors out-focusing the focuser
- Industry-wide competitors focusing on specialized needs
- Reduction in differences between narrow and industry-wide market needs
What does the integrated cost leadership/differentiation strategy strive for?
Providing low-cost products with valued differentiated features.
What is competitive rivalry?
The ongoing set of competitive actions and responses between competitors.