Basic design principles/ affects they have Flashcards
White space
Empty un-used space on a page
Font
The type of font used
Contrast
Something that is completely different from something else - contrasting colours
Something that repeats
Repetition
Proportions
The relationships of sizes between components - layout
Arrangement in a position brought into a line
Alignment
Balance
Visual weight of elements balance with each other on opposite sides of the page
Emphasis
Value of prominence given to something
Movement
The ways the eyes travel around the page - directed
unity
visual cues showing which parts of the layout are linked together
how to annotate thumbnails
mention what your using, where, then why
What does movement do?
Guides viewers eye around the page
Explain the effect of whitespace
creates harmony, balance
keeps simple so nice to look at
gives emphasis on other elements on page
Explain the affect of emphasis
creates vocal point - grabs viewers attention
What does creating balance do?
makes design feel stable - looks professional
can create harmonizing visual weight