BF Test 1 Flashcards

1
Q

VRP

A

Voyageur représentant placier Traveling sales men; sales rep of prescriptions; sells products directly to consumer

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2
Q

VPC

A

Vente par correspondence; Buy through the mail; catalogs; coupons

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3
Q

PLV

A

Publicite sur luei de vente; Samples at Sam’s; promoting products in store

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4
Q

VAD

A

Vente à distance Use the internet; telemarketing

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5
Q

MAS

A

Magasin à succursales multiples; Many stores many ways many places one headquarters

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6
Q

Fournisseur

A

Supplies

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7
Q

S’approrisionner

A

To obtain supplies

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8
Q

La gestion

A

Management; topic of management

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9
Q

Direction

A

How to manage

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10
Q

Department store

A

Du grand magasin

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11
Q

Magasin d’usine

A

Factory outlet

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12
Q

Wholesale

A

Grossiste

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13
Q

Détaillant

A

Retailer

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14
Q

Subcontracting

A

Sous- traitanie (outsourcing)

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15
Q

Magasinier

A

Responsible for warehouse

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16
Q

Magasin

A

Stock room; small warehouse

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17
Q

Entrepôt

A

Large warehouse

18
Q

Logo

A

Brand familiar image/ emblem

19
Q

Le compte de résultat

A

To see if the company is doing well or not; poor or rich

20
Q

Sénrichir

A

Rich

21
Q

S’appauvrir

A

Poor

22
Q

Product

A

Everything the company owns

23
Q

Charges

A

Everything that has been spent h

24
Q

resultot

A

Difference between the product and charges (NI)

25
Q

Le BILAN

A

Balance sheet; done once a year

26
Q

Equilbré

A

To be balanced

27
Q

Selling something out of season so you need a discount

A

Rebais

28
Q

Remise

A

Buying broken things at a discount

29
Q

Escompte

A

Spent a lot of money there and get a reward

30
Q

Superette

A

7/11; 120-400

31
Q

Supermarche

A

Kroger; 400-2500

32
Q

Hypermarche

A

Sam’s; 2500-6500

33
Q

Le grand magasin

A

Department store; doesn’t sell food; Dillard’s

34
Q

Price strategy

A

Compare price to competitors and cut prices

35
Q

Guerre des prix

A

Take the average of competitors and make that your price

36
Q

Politique de penetration du marche

A

Single yourself out in market you’ve been in for a while; make room for yourself in the market

37
Q

Ecremage

A

Cream of the crop; look to sell your product to the elite; quality

38
Q

CAO

A

Conception assistee par ordinateur

39
Q

DRH

A

Directeur des ressources humaines

40
Q

GRH

A

Gestion des ressources humaines

41
Q

PEE

A

Plan d’épargne d’entreprise ; sell and reinvest into the company