Burberry. Flashcards

1
Q

What fabric did Burberry develop in the 1880s? What are its properties?

A

Gabardine:

  • Breathable.
  • Water resistant.
  • Hardwearing.
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2
Q

What two things happened in 1914?

A
  1. Ernest Shackleton wore Burberry on his Antarctica expedition.
  2. The trench coat was commissioned by the War Office.
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3
Q

What happened in the 2000s?

A
  1. Counterfeit goods lead to the brand being associated with football hooliganism and chav culture.
  2. The more fashion-forward Prorsum sub-brand was launched.
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4
Q

When was Burberry founded? What special honour does it have?

A
  1. 1856.

2. A Royal Warrant.

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