business topic 3 (chap 10-11)) Flashcards
gvts devised policies or SMEs to build on strengths and overcome weaknesses of SMEs. these policies focus on
access to finance
networking
innovation
export programs
adaptive and dynamic SMEs respond to gvt policies through
increased spending on R&D
new product developments
improved bus practices
export-oriented business culture
SMEs in AUS have sig contribution to AUS’
GDP, balance of payments
employment
invention & innovation
wualitative and quantitative measurements to determine SMEs
no. employees
type of ownership
legal structure
management structure
sources of finance
market share
<200 employees
common features of SME
-closely controlled by owner
-independently owned & operated
-not dominant in industry (small share of total industry output)
-owner provides bulk of capital
-non-manufacturing, <20 employees
-manufacturing <100 employees
-local markets
why do many SME owners wanna stay small
avoid pressures and difficulties experienced by larger businesses
-content knowing offer personalised service to customers
2 reasons why is it difficult to provide accurate count of no. SMEs in AUS
- no universally accepted definition of SME
- SME sector extremely dynamic, changing daily
-boom –> no. SMEs ^ rapidly
-recession –> failures >commencements
SME stats
generate increasing amt of AUS total exports
-provide wide range of products used by large businesses
-earn more proits and pay more taxes > large bus
3 basic economic questions
- what & how much to produce
- how to produce
- for whom to produce
AUS eco sysem
marke capitalist economy
-most answers provided by private buyers & sellers
SMEs conribution to GDP
-produces wide range of g&s
-total output of SMEs range from highly specialised professional & technical firms to local corner store sig contribution to economy
SMEs contribution to employment
employed ppl use wages earned to buy g&s to satisfy needs & wants, support businesses and opening more opp for job creation
-major generator of new jobs in AUS eco
-improve living standards and reduces burden on state to provide unemployment benefits while boosting revenue received by GVT (employees pay income tax) for community g&s
over last 25 yrs, AUS exporting industries became more/less competitive in global markets
more
SMEs contribution to balance of payments
increasing awareness to service overseas markets
-SME AUS exporters grow > large exporters (agribusiness, manufacturing, professional services)
-more successful at exporting than large businesses
-adaptability & flexibility of SMEs more responsive to needs of overseas markets
-fed gvt promotes export growth with various programs
BOP Balance of payments
record of country’s tradeand financial transactions with other countries usually 1 yr
how to maintain favourable BOP and encourage eco growth
export MORE than import
SMEs contribution to invention & innovation
-main source, constantly research, develop and test new ideas & products for improved efficiency and increased productivity
-SME spending on R&D rapidly increasing, can use venture capital (investors take equity position in bus (own some of it) and provide supplementary finance)
difficulties of R&D
-obtaining adequate finance
-banks perceive finance request as high risk
how SMEs can enter global market for long term growth
4
- selling directly to customers in export territories
- marketing products through local distributor
- participating in joint venture with local business partner
- selling through website
HOW CAN SMEs enter the global market by selling directly to customers in export territories?
-easier entry to countries through trade agreements
-rapid expansion in e-business, brought by development of internet, can sell direct to consumers across national borders
-enter by selling directly to customers in export territories, marketing products through local distributor, participating in joint venture with local bus partner/selling via website
-diff lvls cost, risk, control
how can marketing products through local distributor enable SMEs to enter the global market
-local presence in markets they wanna export to
-distributors buy products from bus and resell to own customers
-D offer bus benefit of established local contacts & market knowledge
-but bus has minimal control over way D deal with customers/market product
how can participating in joint venture with local business partner enable SME to enter global market
with local business partner provides beneits of local market knowledge & contacts
-org sets up business relationship with company in local market
how can SMEs enter the global market by selling through a website
simple, low-cost
-global customers can visit any time to place orders
-to improve chances of success, need to prepare website pages specific to diff markets wish to export
-need product info in local language, prices in local currency
-suitable for products don’t require demonstration/explanation by sales representative
psychological and financial pressures of SME owners
often be owner, accountant, marketing manager, sales representative, stock clerk, receptionist at once
-long hours, holidays rare
-major challenges juggling home and work responsibilities
3 industries with highest business survival rates
- healthcare & social assistance
- agriculture, forestry, fishing
- rental, hiring & real estate services
5 keys to SME success EIFNR
Entrepreneurial abilities
access to INFO
FLEXIBILITY
focus on MARKET NICHE
REPUTATION
entrepreneurial abilities for SME success
-highly motivated and optimistic
-drive, enthusiasm, objectives ,risks
access to info for SME success
-diff to choose relevant info and gauge quantity of info needed
-as minimum, operator must have info regarding:
1. profitability
2. quality of g&s
3. employee performance
-accurate, up-to-date info allow owner to make better decisions
flexibility for SME success
-small size –> owner adapt quickly to external enviro changes
-fewer lvls management, decisions made quickly
-close contact betw owners and customers allows establishment of personal relationships to respond quick to changing tastes and preferences
focusing on market niche for success of SME
can concentrate efforts on small market of consumers to
-fulfil needs
-develop strong, lasting relationship,
-opp for SME to become more specialised
-deliver high lvl service
most likely to succeed if adopt niche marketing strategy
-fundamental threat to SMEs is ultra-competitive and over-advertised global marketplace
-to overcome despite low budget,small market niche to operate in enviro with less comp
reputationfor SME success
servicing to narrow maket niche
-develop enviable reputation for quality and service
SME classified as failure when it is
- UNINCORPORATED and declared BANKRUPT
-legal process distributing among creditors the property of bus/person who can’t pay debts - INCORPORATED and FORCED LIQUIDATION/VOLUNTARILY closs down
-cant pay debts and faces cash flow problem
is a business considered a ‘failure’ if owner ceases operating bc of ill health/loss of partner/personal reasons NOT associated with FINANCIAL problems?
NO
SME failure trends
female owned businesses have higher survival rate > men/jointly operated by men and women
failure rate accumulated as years pass
(1 yr –> 20%)
(10 YRS –> 70%)
top reasons for SME failure (ranked)
- insufficient leadership & management + planing and execution
- inadequate market research, marketing, sales
- poor financial management
- underestimating impact of externalities
- poor governance structures regarding partners, family
undercapitalisation towards failure
without suficient capital, unable to purchase stocks & materials –> lose sales unless alternative finance arranged
business plans towards failure
Fails to develop business plan –> imminent failure
-no certain goals/directions, no blueprint for bus’ future growth
most common fault with many SMEs
lack of adequate financial reporting and evaluation
most common causes of SME failure
- managerial inexperience & incompetence
- undercapitalisation
- lack of planning
personal qualitiy influences in estrablishing SME
QSMECG
qualifications
skills
motivation
entrepreneurship
cultural background
gender
success/failure of business depends largely on onwer’s..
MOTIVATION.
resources
initiative
lvl management expertise
decision making skills
best for business owners to select business opportunity that
suits their personality and builds on their strengths
-honest understanding of personal qualities minimises failure
personal qualities
QUALIFICATION
commonly 15-29 yrs of age
-over 1/4 small bus owners work excess 50 hrs per week
-dont require academic qualifications, knowledge can come from experience working for other bus
-combine to form desire to create new business
1. motivation
2. entrepreneurship
personal qualities
SKILLS (experience and education/training)
EXPERIENCE
-for management experience, complete management training course/undertaking management role within business, esp work in type of bus they intend to become self-employed
-understand realistic financial and personal demands
experiences can be
-organisational skills
-time management
-customer service
-leadership
personal qualities
SKILLS (education/training)
-uni, tafe offer courses eg. degree in bus management or diploma in human resource management, marketing
-some courses expensive and take years to complete (not always available for small bus owners who want knowledge quickly)
-gvt agencies provide opp to learn starting (business enterprise cetnres) offerstart-up assistance, bus growth mentoring, business skills training, networking opp
avenues for edu allow owner develop essential skills:
-accounting
-staff management
-bus organisation
-marketing
personal qualities MOTIVATION
freedom to choose when and where they work, whom they work and whether to work from home
-no 1 motivator (stats) being boss, passion, better work-life balance, greater control of life, potential for greater financial reward (non/monetary)
personal qualities ENTREPRENEURSHIP
Must have range of personal characeteristics enable to take advantage of opp for innovative g&s to be developed:
-must be confident in decision making and willing to accept all responsibility for their decision
-need determination to recover from poor decisions/mistakes
-creativity to create/seize opp for bus, new niche markets/new g&s
- NO1: ability to set goals and have vision for bus future, adjusting to changing bus, eco and customer markets
benefits of entrepreneurship
-freedom, independence of bus owner
-choose when & where work, whom they work and work from home
-satisfaction of guiding bus’ growth
-enjoy overcoming obstacles, setting and meeting targets, gaining large customer base
burdens of entrepreneurship
-work hrs invariably longer than employee’s
-consumes their personal life
-if succeeds, owner may only have little money to spend apart tom salary pay themselves
-need to reinvest profits to generate long term growth
personal qualities
CULTURAL BACKGROUND
traditions and beliefs
-many migrants have few resources except strong desire to improve lives
-determination –> bus success
-cultural influence from experience in trades/services eg. thai food
personal qualities GENDER
gvts od feveloped ecos realise employment growth from creation/expansion of small bus sector
-policies to assist small bus & change in social attitudes
-clear upward trend since late 1990s of women owners
women stats
-~1/3 small bus in AUS
-industries are service oriented
sources of help and advice for SME owner
support from gvt and private support agencies as owners normally don’t have funds to employ consultant to assist management
-professional advisers
-gvt agencies
-SEAANZ
-trade associations
-chambers of commerce
professional advisers to help SME owners
owners needs good relationship with accountant, solicitor, bank manager, regularly
-management consultants to restructure business
-advisers can examine bus objectively and provide independent analysis of org, more aware of legal, eco, financial enviro changes
best advisers
1. accountants
2. solicitors
3. bank managers
4. management consultants
accountants as professional advisers
valuable advice on all financial management issues & tax obligations
-access latest changes to taxation & financial reporting requirements
solicitors as professional advisers
info concerning bus structures, registration, contracts, leases, partnership agreements, legislation
-up to date with changes to COMPANY law
-advise owner how best to deal with this
bank managers as professional advisers
info and advice on financial services, sources of finance and basic bus management
-wide range of experience
-able to access resources of bank