Ch 5 Part 1 Flashcards

1
Q

What is the Competitive behavior?

A

Competitive behavior is the set of competitive actions and responses a firm takes to build or defend its competitive advantages and to improve its market position.

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2
Q

What is Multimarket competition?

A

Multimarket competition occurs when firms compete against each other in several product or geographic markets.

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3
Q

What is Competitive dynamics?

A

Competitive dynamics is the total set of competitive actions and responses taken by all firms competing within a market.

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4
Q

Model of Competitive Rivalry suggests that:
?

A

• Firms are mutually interdependent.
• Competitors’ actions and responses affect them.

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5
Q

Marketplace success is a function of both:

A

• Individual strategies
• The consequences of their use

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6
Q

What is the competitor analysis in Model of Competitive Rivalry?

A
  • Market commonality
  • Resource similarity
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7
Q

What is the (Drivers of Competitive Behavior) in Model of Competitive Rivalry?

A
  • Awareness
  • Motivation
  • Ability
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8
Q

What is the outcomes of Model of Competitive Rivalry?

A
  • Market position.
  • Financial performance.
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9
Q

What is the first step the firm takes to be able to predict its competitors’
actions and responses.

A

competitor analysis

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10
Q

Competitor analysis is a technique firms use to understand their competitive environment by
studying competitors’:
?

A

• Future objectives
• Current strategies
• Assumptions
• Capabilities

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11
Q

To complete a competitor analysis, firms study:

A
  • Market commonality
  • Resource similarity
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12
Q

…….. ……………. is concerned with the number of markets with which the firm and a competitor are jointly involved and the degree of importance of the individual markets to each.

A

Market commonality

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13
Q

Firms competing against one another in several markets engage in……… ………. .

A

multimarket competition

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14
Q

In general, multimarket competition (reduces or increase) competitive rivalry,
but some firms will still compete when the potential rewards (e.g., potential market share gain) are high.

A

Reduces

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15
Q

……….. ………….. is the extent to which the firm’s tangible and intangible resources compare favorably to a competitor’s in terms of type and amount.

A

Resource similarity

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16
Q

Firms with similar types and amounts of resources tend to:

A
  • Have similar strengths and weaknesses.
  • Use similar strategies in light of their strengths to pursue what may be similar opportunities in the external environment.
17
Q

Market commonality and resource similarity shape the firm’s:

A

Awareness

Motivation

Ability

18
Q

Ability refers to the quality of the resources available to the firm to
attack and respond.
• Without available resources (such as …………. capital and ………..), the
firm is not able to attack a competitor or respond to its action.

A

financial capital and people

19
Q

A ……….. ……….. or a ……….. ……….. is a market-based move that involves a significant commitment of organizational resources and is difficult to implement and reverse.

A

strategic action or a strategic response

20
Q

A …….. ……. or a ……… ………. is a market-based move that firms take to fine-tune a strategy; these actions and responses involve fewer resources and are relatively easy to implement and reverse.

A

tactical action or a tactical response

21
Q

……. ………. is a strategic or tactical action the firm takes to build or defend its competitive advantages or improve its market position.

A

competitive action

22
Q

…….. ………. is a strategic or tactical action the firm takes to counter the effects of a competitor’s competitive action.

A

competitive response

23
Q

In addition to market commonality, resource similarity, and the drivers of awareness, motivation, and ability, three more specific factors affect the likelihood a competitor will take competitive actions:

A
  1. First-mover benefits
  2. Organizational size
  3. Quality
24
Q

….. ……. is a firm that takes an initial competitive action to build or defend its competitive advantages or to improve its market position.

A

first mover

25
Q

First movers emphasize ……… and ……….. as a path to developing innovative products that customers will value.

A

research and development

26
Q

First-mover benefits are often critical to a firm’s success in industries:

A

• Experiencing rapid technological developments
• With relatively short product life cycles

27
Q

In addition to earning above-average returns until its competitors respond to its successful competitive action, the first mover can gain:

A

• The loyalty of customers
• Market share

28
Q

Tesla is first mover?
T OR F

A

True

29
Q

First movers tend to:

A

• Be aggressive
• Be willing to experiment with innovation
• Take higher yet reasonable levels of risk

30
Q

To be a first mover, the firm must have the readily available resources to:

A

• Invest significantly in R&D
• Rapidly and successfully produce and market stream of innovative products

31
Q

………… ….. makes it possible for firms to have the ability to be first movers.

A

Organizational slack
معلومه:
عنده موارد اكثر من ما يستخدم ال exses capasity

32
Q

What is Slack

A

Slack is the buffer provided by actual or obtainable resources not in use currently and that exceed the minimum resources needed to produce a given level of organizational output.

33
Q

Who is the second mover?

A

A second mover is a firm that responds to the first mover’s competitive action, typically through imitation

34
Q

The second mover:

A

• Studies customers’ reactions to product innovations
• Tries to find any mistakes the first mover made so that it can avoid them and the problems they created

• Has the time to develop processes and technologies that:
• Are more efficient than those the first mover used
• Create additional value for consumers

35
Q

second move Hasn’t the time to develop processes and technologies that Are more efficient than those the first mover used
T or F ?

A

T

36
Q

The most successful second movers can interpret market feedback with precision in order to respond quickly yet successfully to first movers’ successful innovations.
True or false?

A

True

37
Q

Who is the late mover ?

A

late mover is a firm that responds to a competitive action a significant amount of time after the first mover’s action and the second mover’s response.

38
Q

Late movers is :
1-
2-

A

• Achieve considerably less success than do first and second movers
• Require considerable time to understand how to create at least as much customer value as that offered by the first and second movers’ products

39
Q

late movers typically only earn average returns ?
T or F

A

True