Ch. 6: Memory Flashcards
(108 cards)
Define memory
the ability to store and retrieve information over time; the enduring changes that experience makes in our brains
What are the 3 key functions of memory?
- Encoding
- Storage
- Retrieval
What is encoding, when it comes to memory?
the process of transforming what we perceive, think, or feel into an enduring memory
What is storage, when it comes to memory?
the process of maintaining information in memory over time
What is retrieval, when it comes to memory?
the process of bringing to mind information that has been previously encoded and stored
Memories are ______, not _______.
Memories are constructed, not recorded
What are the 3 types of memory encoding processes?
- Semantic encoding
- Visual imagery encoding
- Organizational encoding
What is semantic encoding, when it comes to memory?
the process of relating new information in a meaningful way to knowledge that is already stored in memory; how we remember something depends on how we think about the meaning behind it
What are the 3 types of judgements involved in semantic encoding?
- Semantic judgements (meaning of words)
- Rhyme judgements (how the word sounds)
- Case judgements (the appearance of words)
What type to brain activity is associated with semantic encoding?
increased activity in the lower left part of the frontal lobe and the inner part of the temporal lobe; the amount of activity in these regions during encoding is directly related to whether people later remember an item
What is visual imagery encoding?
the process of storing new information by converting it into mental pictures
Why does visual imagery encoding work so well?
- Visual imagery encoding does the same things that semantic encoding does: creating a visual image means you are relating incoming information to knowledge already in memory
- You end up creating 2 different mental placeholders, visual and verbal, which gives you more ways to remember them
What brain region is activated in visual imagery encoding?
Visual processing regions of the occipital lobe
What is organizational encoding?
the process of categorizing information according to the relationships among a series of items; sorting items into groups/meaningful units to make them easier to remember (ex. Segmenting memories of a shopping trip into driving to the mall, walking from the parking lot, going to H&M, going to the food court, etc.)
Which brain region is activated by organizational encoding?
the upper surface of the left frontal lobe
Why is our memory better at encoding survival-related information?
- Encoding survival-related information draws on elements of semantic, visual imagery, and organizational encoding
- Survival encoding encourages participants to think in detail about goals they want to achieve; planning benefits memory (planning for the future is in itself critical for our long-term survival)
What are the 3 major kinds of memory storage?
- Sensory
- Short-term
- Long-term
What is sensory memory?
a type of storage that holds sensory information for a few seconds or less
What are the two types of sensory memory?
Iconic memory and echoic memory
What is iconic memory?
a fast-decaying store of visual information; usually decay in 1 second or less
What is echoic memory?
a fast-decaying store of auditory information; usually decay in about 5 seconds
What is short-term memory?
holds non-sensory information for more than a few seconds but less than a minute; we need to attend to incoming information for it to enter short-term memory, and as soon as we attend to something else the information is quickly lost
What is rehearsal?
the process of keeping information in short-term memory by mentally repeating it; each time information is repeated, it is re-entered into short-term memory and given another several seconds there
What is the serial position effect, and what are its two different types?
the first few and last few items in a series are more likely to be recalled than the items in the middle
- Primacy Effect
- Recency Effect