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SMGT 260 > Ch 9. International Sport > Flashcards

Ch 9. International Sport Flashcards

1
Q

What is global strategy?

A

creating products with the same appeal and that generate the same demand in all corners of the world

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2
Q

How do you increase the popularity of your sport globally?

A
  • broadcasting
  • merchandising
  • playing exhibition and regular season games
  • marketing foreign athletes
  • sport tourism
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3
Q

What occurred in 776 B.C.?

A

there was some sort of organized competition of groups against each other

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4
Q

What happened on June 23, 1894?

A

Pierre de Coubertin founded the International Olympic Committee (IOC)

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5
Q

When and where were the first modern summer Olympic Games held?

A

1896 in Athens, Greece

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6
Q

When and where were the first modern winter Olympic games held?

A

1942 in Chamonix, France

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7
Q

When are the Paralympics held?

A

in the host city of the summer or winter games two weeks after the Olympics

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8
Q

Who governs the Paralympic Games?

A

IOC

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9
Q

What is one obligation for the host cities of the Olympic Games?

A

they must host the Paralympic Games along with the Olympic Games

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10
Q

What is the International Olympic Committee (IOC)?

A

an international, nonprofit, nongovernmental organization comprised of volunteers

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11
Q

How many members are apart of the IOC?

A

100 members with 65 men and 35 women

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12
Q

Who are the members of the IOC?

A

heads of state, former Olympians, and royalty

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13
Q

Where is the IOC headquartered?

A

in Switzerland

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14
Q

What is the fundamental principles of Olympism?

A

promoting a peaceful society with the preservation of human dignity

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15
Q

Who does the IOC support financially?

A

International Federations and National Olympic Committees

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16
Q

What are international federations?

A

non-governmental organizations administering a specific sport at the global level

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17
Q

What are some examples of international federations?

A

World Athletics, ITF (International Tennis Association), and FIFA (Federation Internationale de Football Association)

18
Q

What are the five new sports for the 2028 Olympics?

A

baseball/softball, flag football, cricket, squash, and lacrosse

19
Q

What are national olympic committees?

A

countries who develop, promote and protect the integrity of the Olympic movement in their countries

20
Q

How many national olympic committees are there?

A

206

21
Q

What are the National Olympic Committees responsible for?

A

athlete selection and development

22
Q

a line that I cannot see

A
23
Q

What are the revenue sources for the IOC?

A

broadcast contracts, TOP program marketing rights, merchandise licensing, and ticket sales

24
Q

What percentage of IOC revenue comes from broadcasting rights?

A

75%

25
Q

How long is the Olympic city awarding process?

A

10 years

26
Q

During the awarding process, what happens between years 1-3?

A

The National Olympic Committees submit potential cities, these committees attend conferences, workshops, and site visits, attend the Olympic Observer programme, and present presentations for the IOC members to vote

27
Q

During the awarding process, what happens between years 4-10?

A

the cities build and execute the Olympic Games

28
Q

What can occur during years 4-10? What can change?

A

economy, environment, political atmosphere, legal issues, etc.

29
Q

Once the games are awarded, who manages their execution?

A

the Organizing Committee for the Olympic Games (OCOG)

30
Q

What does the Organizing Committee for the Olympic Games (OCOG) comprise of?

A

members of that country, the President and Secretary General of the National Olympic Committee, public authorities, and leading figures

31
Q

What are the main responsibilities of the OCOG?

A

solve transportation problems
lodge athletes and officials
create the required venues, stadiums, and equipment

32
Q

How much does it cost to host an Olympic Game?

A

15 - 25 billion dollars

33
Q

In the case of budget shortfall, who covers the remaining cost of the games?

A

the OCOG which is backed by the state government

34
Q

In the modern games, has there ever been a city that has not gone over budget?

A

NO

35
Q

What is the minimum expenditure of the OCOG?

A

5 billion dollars but it is often 15-25 billion

36
Q

How much revenue does the Olympic Games bring in?

A

3-6 billion dollars

37
Q

What has the IOC done to reverse the spending trend?

A

released new guidelines in 2015 called the “Agenda 2020” which states:
- cities can now make 3 presentations instead of 9
- not responsible for the IOC representative travel
- allows candidate cities to dictate terms
- increased the IOC contribution to 1.7 billion dollars

38
Q

Why did Rome, Italy and Boston, MA withdraw from the Olympic bidding?

A

the citizens of the cities realized that the government can do much more with the money than host a game; people started protesting that it will increase taxes

39
Q

Why did the International Olympic Committee start awarding cities instead of hearing bids?

A

they feared no country/city would want to bid on the games anymore; the IOC awarded the 2023 Olympics to Brisbane, Australia

40
Q

What are some other current issues surrounding he Olympics?

A

intersex/transgender athletes, terroism, Covid-19 (pandemic), world politics, doping, sustainability of venues

SMGT 260 (14 decks)

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