Ch.2 Flashcards
(40 cards)
The distributive bargaining situation goals
- Goals of one party are usually in fundamental and direct conflict with the goals of the other party
- Resources are fixed and limited
- Maximizing one’s own share of resources is the goal
what is a target point
This is your goal. Be optimistic but realistic
Resistance point
A price or outcome below which you will not go
asking price or initial offer
initial price set by the customer or seller
What is the bargaining zone/ zone of potential agreement
the space between the two parties’resistance points
What is a positive bargaining zone
When the buyer’s resistance point is above the seller’s
What is a negative bargaining zone
The seller’s resistance point is above the buyer’s, and the buyer won’t pay more than the seller will minimally accept. ( so hard to reach an agreement. One party would have to change its resistance point)
What is the role of alternatives to a negotiated agreement? (BATNA)
Alternatives give the negotiator power to walk away from the negotiation
If alternatives are attractive, negotiators can: Set their goals higher. Make fewer concessions
If there are no attractive alternatives:
Negotiators have much less bargaining power
If alternatives are attractive, negotiators can:
Set their goals higher
Make fewer concessions
If there are no attractive alternatives
Negotiators have much less bargaining power
Fundamental strategies to win a negotiation:
Push for _________ near opponent’s ________ _________
Get the other party to change their ___________ ____________by influencing their_______
Convince the other party that this settlement is the _________ ________
settlement, resistance point
resistance point beliefs
best possible
Fundamental strategies to win a negotiation:
If settlement range is negative, either:
- Get the other side to change ________ __________
- Modify __________ ___________ resistance point
best possible
your own
The objective of both parties is
to obtain as much of the bargaining zone as possible. To reach an agreement as close to the other party;s resistance point as possible
If the other party sees that you need a settlement quickly and cannot defer it. Is this an advantage or a disadvantage for them?
Advantage for the other party. The other party will set a more demanding resistance point.
The more a person needs a settlement, the more _____ they will be in setting a resistance point.
modest.
If you convince the other party that they BATNA is not as good, then, they might adjust their ______ ______
resistance point
What is indirect assessment (approach to Assess the Other Party’s Target, Resistance Point and Cost of Termination)
Determining what information an individual likely used to set target and resistance points and how they interpreted this information.
Direct assessment (approach to Assess the Other Party’s Target, Resistance Point and Cost of Termination)
Sometimes, the other party will provide accurate information about their targets, resistance points and expectations.
Manage the Other Party’s Impressions
- screen your behavior
- direct action to alter impressions
Assess the Other Party’s Target,
Resistance Point and Cost of Termination, indirectly and directly
Indirectly:
Determine information opponent likely used to set:
- Target
- Resistance Points
Directly
Opponent reveals the information
Screen your behavior
screen your behavior:
- Concealment ( say and do as little as possible to not give cues to the other party)
- Calculated incompetence: constituents do not give the negotiating agent all the necessary information, making it impossible for the agent to lead info. ( lawyers, real estate agents, etc)
- limit themselves ( ex: I will talk to my wife first)
Direct action to alter impressions
- Selective presentation : negotiators reveal only facts necessary to support their case
Present facts that enhance one’s position - Emotional reactions (e.g. a flinch): letting a negotiation counterpart see your negative reaction increases the likelihood that you will claim more value.
Ways to modify the other party”s perception
- Make outcomes appear less attractive
- Make the cost of obtaining outcomes appear higher
- Make demands and positions appear more/less attractive to the other party
- Interpret for the other party what the outcomes of his/ her proposal will really be (i.e. highlighting something that has been overlooked).
Conceal information.
Manipulate the Actual Costs of Delay or Termination
Negotiators have deadlines. there is that time pressure:
Plan disruptive action
- Raise the costs of delay to the other party
Form an alliance with outsiders
- Involve (or threaten to involve) other parties who can influence the outcome in your favor
Schedule manipulations
- One party is usually more vulnerable to delaying than the other ( ex: business people going overseas to negotiate)