Chapter 2 Flashcards
(10 cards)
Define the term “entrepreneur.
An entrepreneur is a person who combines resources to create products or services for profit, driven by innovation, creativity, and risk-taking. They identify opportunities, mobilize resources, and bring about economic growth.
What is entrepreneurship
Entrepreneurship is the process of identifying opportunities, taking calculated risks, and creating value through innovation. It involves starting, managing, and growing sustainable businesses to meet societal needs.
Describe the roles of entrepreneurs in the economy.
- Drive economic growth and job creation.
- Innovate and improve products/services.
- Mobilize resources (financial, human, natural).
- Energize economies and foster competition.
What are the key steps in the entrepreneurial process?
- Identifying opportunities.
- Gathering resources.
- Developing a business model.
- Launching and managing the venture.
- Scaling/growing the business.
List the different ways to enter the business world.
- Starting a new business.
- Buying an existing business.
- Franchising.
- Corporate entrepreneurship (intrapreneurship).
What is a feasibility study, and why is it valuable?
Back: A feasibility study assesses the viability of a business idea by analyzing market demand, costs, and risks. It helps entrepreneurs make informed decisions and reduce failure rates.
Name key traits of successful entrepreneurs
.
Back:
- Achievement motivation.
- Internal locus of control.
- Creativity and innovation.
- Risk tolerance (calculated risks).
- Propensity to “pay it forward.”
How do entrepreneurial businesses differ from small businesses?
Back:
- Entrepreneurial businesses focus on growth, innovation, and scalability.
- Small businesses often prioritize lifestyle/income stability over expansion.
How does Gen Z approach entrepreneurship?
Back:
- Digital-first (e-commerce, social media).
- Purpose-driven (sustainability, ethics).
- Side hustles and freelancing.
- Reliance on tech (AI, crowdfunding).