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Marketing 403: International Marketing > Chapter 3 History and Geography: The Foundations of Culture > Flashcards

Chapter 3 History and Geography: The Foundations of Culture Flashcards

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Marketing 403: International Marketing (18 decks)

Chapter 1: The Scope and Challenge of  International Marketing

Chapter 2: The dynamic Development of International Trade

Chapter 3 History and Geography: The Foundations of Culture

Chapter 4: Cultural Dynamics and assessing Global Markets

Chapter 5: Culture Management Styles and Business Systems

Chapter 6: Political Environment: A Critical Concern

Chapter 7: The International Legal Environment

Chapter 8: Developing Global Vision through Marketing Research

Chapter 9: Economic Development and the Americas

Chapter 11: The Asia Pacific Region

Chapter 12: Global Marketing Management and Organization

Chapter 13: Product and Services for Customers

Chapter 14:Products and Services for Businesses

Chapter 15: International Marketing Channels

Chapter 16: Integrated Marketing Communications and International Advertising

Chapter 17: Personal Selling and Sale Management

Chapter 18: Pricing for International Market

Chapter 19: Inventive Negotiations with international Customers, Partners and Regulations:

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