Chapter 5: Creative thinking

Question 1

What are the 3 P’s in the 3 P creativity model ?

Answer 1

Person
Process
Product

Question 2

What is the most important P ?

Answer 2

The person(entrepreneur /interpreneur ) is the most important component .

Question 3

What are the 2 sides the brain is divide into ?

Answer 3

Left Brain and Right Brain

Question 4

What are the charcterics of the Left Brain?

Answer 4

Logical
Rational
Mathematical
Detailed

Question 5

What are the charcterics of the Right Brain?

Answer 5

Artistic
Emotional
Flexiable
Imaginative

Question 6

What are the 3 things that charatise a creative person ?

Answer 6

Motivation
Expertise
Creative thinking skills

Question 7

Explain Expertise ?

Answer 7

This includes a persons knowledge ,skills and experience that could be applied to a particular situation .Knowlege and skills are gained through training ,tasks performed in previous situation or interactions with people .Thus Expertise is something that can be learned and gained over time .

Question 8

Explain Motivation ?

Answer 8

Motivation can be described as a catalyst that encourages an action in this case a catalyst that encourages a person to be creative . The person wants to work towards solving a problem and they will think and rethink the problem until its solved.Motivation in its strongest form is about the persons internal need to develop something new and unique . Of course external factors can also motivate people( a reward)but if the incentive is taken away the person is often no longer inspired if the motivation is not intristic .

Question 9

Explain Creative Thinking ?

Answer 9

The way in which a person thinks ,plays a big role in the way which the person will approach ( and eventually solve ) a problem .People analyse situations and problems in particular ways and then combine different ideas in several ways to solve a problem . Thats why 10 people com up with 10 different ideas

Question 10

Explain the creative thinking PROCESS a person will go through when taking a creative idea and turning it into money ?

Answer 10

1. Identify a idea based on a need that is not satisfied
2. rethink the idea til you are sure you understand the idea or opportunity fully
3. Turn the idea into a product or service that can be sold at a profit
4. Protection: patient or copyright

Question 10

What are the 5 creative problem solving techniques ?

Answer 10

1. 5 W and H Technique
2. Association Technique
3. Problem Reversal Technique
4. Brainstorming
5. SWOT analysis & Pestile anaysis

Question 11

Creative thinking techniques to stimulate creative thinking ?

Answer 11

• Think more creative to generate ideas
• Act more creatively to solve problems
• analyse opportunites
• Identify a potential market that will be prepared to pay for the problem solving technique