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Flashcards in Chapter 6 Deck (7)
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1
Q

What is a lead

A

It is the most important paragraph in the story, gets the readers attention, inform or tease, and the place where you can win or lose the reader

2
Q

What is the structure of inverted pyramid style

A

Main facts first then lead

Final facts may not be essential at all

3
Q

What is the formula for an AP lead

A

Start with the news, follow with attribution, verb subject and time element

4
Q

When writing a lead you should be what and what

A

Creative and objective

5
Q

What are the 5W’s and H

A

Who what where when how

6
Q

What elements what a good lead use

A

Tease Leeds : coax the reader into the story by making them want to know more
Use short sentence
Use good grammar

7
Q

What to types of leads are not as good and should be used sparingly

A

Quote and question leads