Chapter 6 - Competition Flashcards

1
Q

What is market structure?

A

The number and relative size of firms in an industry

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2
Q

What are the 5 types of market structure? Of the 5, which 3 are considered imperfect competition and are the most common?

A

1.Monopoly
2. Duopoly
3. Oligopoly
4. Monopolistic competition
5. Perfect competition

Duopoly, oligopoly, monopolistic competition

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3
Q

What is a monopoly?

A

One company produces the entire market supply of a particular good or service. They are the price setter, have no direct competitors, and have complete market power

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4
Q

What does it mean to have complete market power??

A

Have the ability to alter the market price of a good or service

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5
Q

What is monopolistic competition?

A

Many firms essentially provide the same product but each enjoys significant brand loyalty. ex- makeup brand that includes a darker tone line

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6
Q

What are the 4 conditions for perfect competition?

A
  1. Homogeneous product
  2. Many small firms
  3. Free entry and exit
  4. All firms face same costs
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7
Q

In a perfectly competitive firm, no one has ___________

A

market power

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8
Q

Explain the graph of the market demand curve

A

Y axis: Price
X axis: Quantity

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9
Q

What will the market demand curve look like in a perfectly competitive firm?

A

Straight horizontal line

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10
Q

Total profits depend on both _____&______. not just revenue

A

revenue and cost increases (as output expands)

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11
Q

To maximize profit, firm should produce an additional unit of output only if…..?

A

it brings in revenue that is greater than the cost of producing it

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12
Q

Why does cost not increase at a constant rate?

A
  1. Variable costs
  2. Marginal costs increase
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13
Q

To determine if they should produce more, what 2 things does a firm compare??

A

Price and marginal costs

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14
Q

if price is greater than marginal costs…..

A

increase output rate

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15
Q

If price = marginal costs…..

A

keep rate of output. profits are maximized at this point

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16
Q

if price is less than marginal costs…..

A

decrease output rate

17
Q

What is market supply?

A

Total quantity of a good that sellers are WILLING AND ABLE to sell at alternative prices in a given time period

18
Q

Market supply curve is the sum of…?

A

sum of the marginal cost curve of all the firms

19
Q

What determines the supply decisions of a firm?

A

Marginal costs

20
Q

Anything that alters marginal costs will_____

A

change supply behavior

21
Q

Is the number of firms in a competitive industry fixed?

A

NO

22
Q

What is a driving force affecting market equilibrium?

A

Industry entry and exit

23
Q

When firms see profit and decide to ENTER an industry, what happens to the market supply curve and the price?

A

Supply curve shifts to the right and price decreases. Industry output increases and price falls

24
Q

Market supply curve is a ____ sloping curve

A

upwards

25
Q

What is the force driving down market prices?

A

entry

26
Q

As firms enter a competitive industry, price falls until ________

A

there are no economic profitd

27
Q

When do firms leave an industry?

A

When profit opportunities look better elsewhere and price falls below average cost

28
Q

As firms exit, what happens to price and market supply curve?

A

Market supply curve shifts to the left as price increases and quantity produced decreases

29
Q

As long as it’s easy for existing producers to expand production or for new firms to enter, economic profits will,,,,?

A

NOT LAST LONG