chapter 8 / 10

Question 1

One of the factors in the collapse of the technology bubble of the early 2000s

Answer 1

The fact that many high-tech companies were not communicating with their customers effectively enough.

Question 2

Sometimes you can create new needs for your customers without first discussing with them what they need

Answer 2

True

Question 3

Organizations should strive to work on two major fronts

Answer 3

Making incremental improvements by learning from customers
Facilitating breakthroughs through the management of innovation

Question 4

Successful knowledge organizations require a culture of

Answer 4

Continuous renewal, whether of products, technology, or methods

Question 5

Innovation

Answer 5

This concept is the opposite of conservatism (or what we refer to as more of the same).
New use of existing knowledge, adding an invention, and then creating a new product or service that exploits this invention

Question 6

Customer Innovation

Answer 6

It is the essence of most marketing efforts for businesses, and marketing is included in the curricula of business courses taught in universities worldwide

Question 7

The most challenging of all knowledge work is

Answer 7

Creating new knowledge that adds value (simply put, going from knowledge management to innovation management)