Chapter 8: Preparing and Supporting a Speech Flashcards
Chapter 8: Preparing and Supporting a Speech
broad socio-cultural categories, such as age, gender, race, socioeconomic status, sexual orientation, education level, religion, ethnicity, and nationality used to segment a larger population
Demographics
consider the audience’s psychological dispositions towards the topic, the speaker and the occasion as well as how their attitudes, beliefs, and values inform those dispositions
Psychological audience analysis
when an audience sees you as competent, trustworthy, and engaging
Credibility
people who are required to attend your presentations
Captive audience
people who have decided to come hear your speech
Voluntary audience
to inform, to persuade, or to entertain
General purpose
generating many potential topic ideas in a fast-paced and nonjudgmental manner
Brainstorming
one-sentence statement that includes the objective you want to accomplish in your speech
Specific purpose
one-sentence summary of the central idea of your speech
Thesis
Information-retrieval experts
Reference librarians
allow access to newspapers, magazines, journals, and books from around the world
Databases
magazines and journals that are published periodically
Periodicals
author-supplied summary of the source
Abstract
the most rigorous form of review, which takes several months to years and ensures that the information that is published has been vetted and approved by numerous experts on the subject
Peer-review process
sources written by people with firsthand experiences or by researchers/scholars who conducted original research
Primary sources
compiled research by others in a condensed format
Secondary sources
cited case that is representative of a larger whole
Example
clarify ideas by providing information about what something is, why something is the way it is, or how something works or came to be
Explanation
numerical representations of information
Statistics
a comparison of ideas, items, or circumstances
Analogy
quoted information from people with direct knowledge about a subject or situation
Testimonies
help a speaker reinforce speech content visually, which helps amplify the speaker’s message
Visual aids
a miniature speech within your larger speech. Each will have a central idea, meet some part of your specific purpose, and include supporting material from your research that relates to your thesis
Main point
similar wording among key organizing signposts and main points that helps structure a speech
Parallel wording