chapter 8 stereotyping Flashcards
what is stereotyping?
Process of grouping or ‘fitting’ people into a category based on what we know about them
-we often believe if they fit under category that they will all have same characteristics
eg-bikkie big buff mean looking and dangerous.
Stereotypes provide a system which guides us with interaction with others this allows us to know how to react with new people we meet.
It can be inaccurately based on incorrect or inadequate information disregarding information about the individual which is different from the stereotype.
ex-Darley & Gross research -tend to perceive person not by individual characteristics but by characteristics the person shares with the category we have put them into.
what are negative side of stereotyping
Stigmatisation-negative label associated with disapproval or rejection by others who are not labelled in that way.
social and cultural group stigmatised feel outcasted they experience feelings of shame, disgrace, lower self-esteem, loss of self-confidence and restricted ambitions in life.
