Chapter8 Flashcards

(40 cards)

0
Q

Fundamental changes that allow global markets

A

Reduction or elimination of trade barriers
Standardization of laws internationally
Decreasing concern of distance and time with regards to moving product
Globally integrated production processes

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1
Q

Globalization

A

The process by which goods and services capital and people flow across national borders

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2
Q

Four sets of criteria necessary to assess a country’s market

A

Economic analysis
Infrastructure and technological analysis
Government actions or inactions
Sociocultural analysis

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3
Q

Trade deficit

A

A country imports more goods than it exports (USA)

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4
Q

Trade surplus

A

A country that exports more than it imports (China )

Note companies rather manufacture here

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5
Q

GDP

A

Gross domestic is the market value of goods and services produced in a year

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6
Q

GNI

A

GDP + net income from investments abroad(minus payments made to nonresidents who contribute tot the domestic economy

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7
Q

PPP

A

theory that if exchange rates in tow countries are in equilibrium a product purchased in one country will be the same price in the other if expressed in the same currency

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8
Q

BRIC

A

(Brazil Russia India China )
Likely to see the most market growth because stagnated growth makes high purchasing power countries like us and uk less attractive

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9
Q

Rural areas

A

Increase product costs because more hands touch it

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10
Q

Evaluating real income

A

Firms Can make make adjustments to a product or change the price to meet the unique needs of a country

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11
Q

Infrastructure

A

Basic facilities and installments needed for a community or society to function

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12
Q

4 elements of infrastructure

A

Transportation
Distribution channels
Communications
Commerce

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13
Q

Economic analysis using metrics

A

General economic environment
Market size and population growth
Real income

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14
Q

Infrastructure and technology transportation channels
Communication
Commerce

A

transportation
channels
Communication
Commerce

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15
Q

Sociocultural analysis

A
Power distance
Uncertainty avoidance
Individualism
Masculinity
Time orientation
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16
Q

Trade agreements

A

Signatory or the trading bloc to which it belongs

17
Q

Tariffs

A

Intended to make imported goods more expensive and less competitive

18
Q

Quotas

A

Maximum quantity that can enter a country

19
Q

Power distance

A

Willingness to accept social inequality as natural

20
Q

Individualism

A

Perceived obligation and dependence on groups

21
Q

Uncertainty avoidance

A

Extent to which society relies on orderliness structure consistency

22
Q

Masculinity

A

Men dominate power positions

23
Q

Time orientation

A

Short term vs long term

Example a country who values long term is will into wait for a product to be successful

24
Brazil strengths
``` 7th largest economy Predicted growth rate to 5h largest economy Large population that is literate Imposition of social programs Growing middle class ```
25
Russia
``` Ups and downs in economy Growing consumer market Well educated population Strong demand for US goods Strong internet presence Aging population Corruption ```
26
India
``` Expanding middle class Young population Well educated Highly skilled workers Lacks modern supply chain facilities ```
27
China
Unequal distribution of wealth Migrant workforce Slowing population Large economy 2nd
28
global entry strategy
Export Franchise Strategic alliance Joint venture
29
Exporting
Producing in one country selling in another
30
Cons of exporting
Limited return | Difficult to achieve economies of scale
31
Pros of exporting
Least risky because no infrastructure buildings etc
32
Franchising
Contract agreement between franchiser and franchisee
33
Pros of franchising
Less risky than full owning | Less investment
34
Con of franchise
Limited control | Limited profit
35
Strategic alliance
Collaborative relationships between independent companies Cisco and TaTa
36
Joint venture
Pool two firms resources together
37
Direct investment
Firm maintains 100% ownership | High risk
38
GloCalization
Forms standardize products globally but use different promotional campaigns to sell them
39
Reverse innovation
Companies develop niche products for underdeveloped markets and expand them in their original home markets