Consumption Flashcards
(40 cards)
1
Q
Achat impulsif
A
Impulse buying
2
Q
Article
A
Item
3
Q
Attirer qqn
A
To appeal to someone
4
Q
Bien se vendre
A
To sell well
5
Q
Un bon (d’achat)
A
Voucher
6
Q
Bonne affaire
A
Bargain
7
Q
Campagne de pub
A
Advertising campaign
8
Q
Centre commercial
A
Shopping centre
9
Q
Cible
A
Target
10
Q
Commercialisation en masse
A
Mass market
11
Q
Commercialiser
A
To merchandise
12
Q
Distribuer
A
To hand out
13
Q
Distribuer un produit
A
To distribute a product
14
Q
Emplacement
A
Location
15
Q
En gros
A
In bulk
16
Q
Étude de documents
A
Desk-study
17
Q
Étude de marche
A
Market research
18
Q
Étude sur le terrain
A
Field-study
19
Q
Fournir
A
To supply
20
Q
Foyer
A
Household
21
Q
Invendu
A
Unsold
22
Q
Jetable
A
Disposable
23
Q
Lancement
A
Launching
24
Q
Pénurie
A
Shortage
25
Pouvoir d’achat
Buying power
26
Prix réduit
Discount price
27
Produits jetables
Disposable goods
28
Profiter à qqn
To benefit someone
29
Prospectus
Leaflet
30
Rayon
Shelf
31
Relancer
To jump - start
32
Recensement
Census
33
Résultats financiers
Bottom line
34
Retour
Recall
35
Séduire un marché
To appeal to a market
36
Stratégie de vente agressive
Hard sell tactics
37
Tendance
Trend
38
Tranche d’âge
Age group
39
Mal se vendre
To sell poorly
40
Vente globale
Global marketing
