Content Analysis (A01) Flashcards
(7 cards)
1
Q
Content Analysis
A
- A primary research technique for systematically summarising and describing any form of content
2
Q
1
A
Decide research question
3
Q
2
A
Decide what will be analysed and how it will be collected
4
Q
3
A
Develop coding categories
5
Q
4
A
Pilot it
6
Q
5
A
Tally the number of times categories occur
7
Q
6
A
Check reliability by correlating scores with another researcher
