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Ads Manager Metrics > Creative Testing (View Content) > Flashcards

Creative Testing (View Content) Flashcards

1
Q

Click Through Rate (CTR)

A

≥ 7-9%

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2
Q

Cost per 1000 Impressions (CPM)

A

≤ $4-6

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3
Q

Cost per Unique Link Click (CPULC)

A

≤ $0.08

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4
Q

Average Video Play Time

A

9-12 Seconds

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5
Q

Cost Per Click (CPC)

A

≤ $0.06

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Ads Manager Metrics (3 decks)

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