CSR corporate social responsibility Flashcards
(8 cards)
What is CSR Corporate social responsibility
businesses commitment to going above and beyond its legal obligations to promote employee wellbeing, community welfare and environmental preservation
what is not the aim of CSR
doesn’t aim to maximise profit but to improve or limit damage to society and environment
what does a business with CSR look like
attract new customers since customers care about the businesses effect on environment
can improve staff morale leading to productive workplace
what does a business without CSR look like
run risk of customers boycotting them
employees arent satisfied and may leave the business
is CSR easily doable
can be expensive
can be time consuming
does not gaurentee good reputation for business
how to be socially responsible: environmental issues
managing businesses energy use
using recycling waste reduction measures
using natural resources that have been sourced sustainably to make goods and deliver services
how to be socially responsible: customer issues
conducting surveys
offering unexpected benefits like birthday rewards
get involved with local community initiatives
offer 24/7 customer service technology
how to be socially responsible staffing issues
offer comprehensive health insurance and wellness programmes
pay for training