Customer Feedback Flashcards
1
Q
Why is customer feedback important?
A
- To improve products/services
- Helps measure customer satisfaction
- Shows customers you value their opinions
- Helps create the best customer experience
- Helps improve customer retention
- Helps a businesses decision making
2
Q
What is meant by customer retention?
A
Keeping hold of customers. Reducing the likelihood of them choosing a competitor and losing their custom.
3
Q
What are the implications of a business not listening to its customers?
A
- Reducing customer loyalty
- Reduction in business revenue
- Creating products/services which do not need the needs and wants to customers
4
Q
How can a business obtain feedback from its customers?
A
- Social media
- Online reviews or comments
- Online survey
- Customer comment cards
- Telephone conversation
- Face-to-face conversation
- Email survey
- Contact Form
5
Q
Which methods of feedback are best suited for a start up business?
A
Methods which are low/free of costs and those which are easy to collate data:
- Social media
- Online reviews or comments
- Online survey
- Customer comment cards
- Face-to-face conversation
- Email survey
