Decision support systems and Enterprise Applications Flashcards

1
Q

What’s an ERP?

A

Software with common database or multiple database, that supports business processes such as finance and accounting, HR, and others.

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2
Q

What evoluted between the ERP, until the ERP IV?

A

ERP to ERP II - connection to customers and suppliers

ERP II to ERP III- cloud systems

ERP III to ERP IV- connection with sensors (IoT - Internet of Things)

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3
Q

What characteristcs have the ERP nowadays?

A

The I-ERP or Intelligent ERP utilizes cloud deployment to store massive data sets and machine learning to help businesses in decision making, discovering insights and predict and plan outcomes.

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4
Q

What are the benefits in using ERP?

A

Reduced IT maintenance and operating costs;

Improved interaction with customers and suppliers;

Controls for compliance;

Improved lead time and inventory levels;

Better informed decision making;

Less duplication of effort;

Improved data reliability, efficiency and productivity.

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5
Q

What’s a supply chain?

A

Network of organizartions and processes to search raw materials and transform them into products to distribute them afterwards.

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6
Q

What name do we give to the direct company’s suppliers, suppliers of the company’s suppliers and processes to manage the relashionship with them?

A

Upstream Supply Chain

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7
Q

What name do we give to the organizations and processes responsible for delivering the products to customers?

A

Downstream Supply Chain

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8
Q

What are the benifits of implementing a SCM?

A

JIT strategies (just-in-time), low safety stocks, reduce ineffiencies and reduce the bullwhip effect.

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9
Q

What’s the purpose of using intranets and extranets in the supply chain?

A

Intranets are for internal coordination of the company’s supply chain process while the extranets are used to coordinate the supply chain process with business parteners like suppliers and customers.

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10
Q

What are CRM used for?

A

The CRM focus is the costumer so by using it you will know your consumer base better always making decisions also based on it. Most of CRM applications are software modules for sales force automation, customer service and marketing. It includes both analytical and operational aspects of the relationship management process with costumers.

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11
Q

Name 3 Relationship Management Applications.

A

CRM- Customer Relationship Management

PRM- Partner Relationship Management

ERM- Employee Relationship Management

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12
Q

The applications used in costumer contact are what type of CRM?

A

Operational CRM like e-marketing, campain management, telemarketing, e-sales and account and contact management.

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13
Q

The applications that analyze costumer data generated by operational CRM applications to provide information to improve business perfomance are what type of CRM?

A

Analytical CRM like strategy and segmentation of customers, customers returns and standards identification.

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14
Q

What’s CLV?

A

Costumer Lifetime Value or CLV is the ratio between the revenue generated by a particular customer and costs incurred in acquiring and retaining that customer and the expected duration of the relationship between that customer and the company.

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15
Q

The applications used in customer contact which supports open innovation withthe customers are what type of CRM?

A

Collaborative CRM like crowdsourcing innovation systems

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16
Q

The applications that capture sustomers information in social media and supports its analysis are what type of CRM?

A

Social CRM like systems for sentiment analysis using social network information.

17
Q

What’s the concept of E-commerce?

A

All the products and services that can be delivered in a digital platform including digital products.

18
Q

Name the types of business models you know.

A

Pure-play, clicks-and-mortar and bricks-and-mortar.

19
Q

Name the types of business models on the internet.

A

Virtual shop (Fnac, Amazon), information broker (gives information about certain products and services; Edmunds), transaction broker (saves time and money and searches information for the costumer; Skyscanner, Kiwi), online marketplace (OLX and Vinted), content supplier (iTunes, Spotify), online service provider (MEO, Cloudforce), virtual communities (Twitter, Instagram) and portals (Yahoo).

20
Q

Name the E-commerce categories.

A

B2B (Continente) , B2C (DLC, Amazon) , C2C (eBay, OLX) and mobile commerce (m-commerce, users request products entirely through mobile devices)

21
Q

Name the services and applications for M-Commerce.

A

Content and location-based services, banking and financial services, advertising wireless and games and entertainment.